logo
episode-header-image
Jan 2021
20m 37s

169 Confirmation Bias - It’s Real!

Bob Burg
About this episode

Confirmation Bias, Thinking, Decisions, Emotions, Beliefs

 

Summary

 

Imagine a world where we only accept as truth that which we already believe and ignore whatever we don’t. Actually, you need not imagine it. It’s … what we do. We’ll look at that in our Thought of the Day. Then in the second segment, we’ll see what we can do about lessening its effect on us. That and more on today’s show.

 

Bob’s Thought of the Day

 

We’ll explore:

 

  • A reminder about cognitive dissonance, which we discussed in Episode 133: it is one of the most negatively powerful ways a person will unconsciously allow their emotions to keep them from making a correct decision or a necessary change.
  • A definition of confirmation bias: “The tendency to search for, interpret, favor, and recall information in a way that confirms one’s preexisting beliefs or hypotheses.”
  • Daniel Goleman’s powerful quote, from his book Emotional Intelligence: “The emotional mind takes its beliefs to be absolutely true, and so discounts any evidence to the contrary.”
  • An example of confirmation bias from a conversation I recently had on Twitter.

 

SEGMENT #2

 

We’ll explore:

 

  • Why people who are suffering from confirmation bias... don’t realize they are doing so.
  • The importance of continually asking yourself--especially the more strongly and passionately you feel about a thing--if you might be experiencing confirmation bias.
  • A recent interaction when I realized I had confirmation bias.

 

Click to Tweet

 

  • How does confirmation bias dramatically hold us back from clear decision-making? Find out in this episode of The Go-Giver Podcast. #confirmationbias  
  • The degree to which one suffers from cognitive dissonance and confirmation bias is directly proportional to the emotional investment they have in their current  belief. #confirmationbias
  • Stay aware of the possibility that confirmation bias might be running through your thought process, and ultimately, your decision-making process. #decisions
  • When it comes to confirmation bias, the most important thing we can do is to continually stop our unconscious thinking and ask ourselves questions. #thinking

 

Resources

 

Episode 133 Confirmatin Bias https://thegogiver.com/2019/01/133-cognitive-dissonance/

Endless Referrals: The Go-Giver Way 

Order The Go-Giver

Order The Go-Giver Leader

Order The Go-Giver Influencer

GoGiverSalesAcademy.com

Endless Referrals: The Go-Giver Way 2-Day Workshop

TheGoGiver.com

GoGiverSpeaker.com

Burg.com 

How to Post a Review



Up next
Jun 2021
181 Creating Your Big Idea – Bob Sager
Innovation, Business Strategies, Creative Thinking, Ideas, Connection Summary Not focusing on your competition is NOT the same as ignoring them. We’ll look at that in our Thought of the Day. And in our interview segment, Bob Sager shows us how to be creative and innovative as a w ... Show More
29m 23s
May 2021
180 Standing on Her … Tippi Toes - Sarah Nuse
Happiness, Success, Integrity, Accountability, Intentionality Summary What does it really take … to be happy? We’ll look at that in our Thought of the Day. And in our interview segment, international franchisor Sarah Nuse will share wisdom from her fantastic book, Destined for Gr ... Show More
29m 44s
May 2021
179 Tweets … and Deeper Meanings
Twitter, Social Media, Quotes, Excellence, Listening Summary The challenge of communicating effectively on Twitter can actually help us to be better communicators. We’ll look at that in our Thought of the Day. Then in the second segment, we’ll look at a few powerful tweets and th ... Show More
15m 49s
Recommended Episodes
Feb 2024
595: The Million Dollar Weekend / Business Idea Giveaway Show
What if I told you that you could launch a million-dollar business this weekend? Sounds crazy, right? I recently had the pleasure of having Noah Kagan back on the Side Hustle Show podcast. You might remember him from Episode 237 about brainstorming and validating business ideas. ... Show More
53m 27s
Nov 2021
469: 16 Business Ideas You're Free to Run With: The Business Idea Giveaway Show
Struggling to come up with a side hustle or business idea? To help get the creative idea juices flowing, I’ve invited Joel Hansen, a member of the founding team of Kern.al on the show. Kern.al is kind of like Reddit or Product Hunt, but for business ideas that don’t exist yet. Ju ... Show More
57m 46s
Aug 2021
499: The Death of The "Entrepreneur”: Experience from an 8-Figure CEO
Many people call themselves “entrepreneurs” nowadays. Essentially, anyone who can make some kind of income on their own is an entrepreneur, but there is a big difference between an entrepreneur and a business owner. While an entrepreneur can start businesses, a business owner can ... Show More
1h 27m
Jul 2022
[BEST OF] How to Experiment Quickly & Find HUGE Wins (5 Steps)
I’m so f*cking happy to announce that ​my book, Stand The F*ck Out, is officially available for PURCHASE​! To buy the book—and more!—DIRECTLY from us and support our small business, go to: https://book.stfo.ioFree Shipping Worldwide • Ripped Apart by 70+ Marketers • Money-Back Gu ... Show More
1h 3m
Nov 2022
What Every Entrepreneur NEEDS to KNOW Before Starting Their JOURNEY | Tom Bilyeu
On Today's Episode: What every entrepreneur needs to know to start a successful business is how to ask the right questions. Because I’ve made virtually every mistake possible in building my own businesses, you can learn without the pain and time it costs me. One of the biggest th ... Show More
30m 36s
Sep 2023
TIP575: The Future of AI w/ Bob Muglia
Clay Finck is joined by Bob Muglia to discuss the AI boom, Bob’s experience working with Bill Gates, and how he helped lead Snowflake from $0 to $200 million in revenue during his tenure as CEO. Bob Muglia is a prominent technology executive known for his influential roles at Mic ... Show More
1h 4m
Jul 2022
Business Development for Consultants Masterclass with Bob Wiesner: Podcast #247
What is the winning rate in your firm? Are your strategies delivering excellent outcomes that lead to generating revenue? Listen to your host Michael Zipursky as he talks with Bob Wiesner about identifying ROI and profitability for business development and success. Bob is the Man ... Show More
47m 8s
Sep 2023
#138: How to Become a Business Consultant
Have you ever had an idea for the Business Made Simple podcast? We want to hear from you! We’re always dreaming up ways to make this podcast more valuable for our listeners, so we want to hear what you’ve loved and what you want to hear more of so we can make future episodes even ... Show More
20m 7s