17 Aug 2021. How do you avoid bad public relations and can influencers really help your business? If you're a new startup where do you begin with a publicity strategy and what are the mistakes to avoid? We catch up with Polly Williams, the Managing Director of marketing and PR firm TishTash. Meanwhile, Jamal Al Mawed, the Founder and Managing Director of Gambit Communications joins us to talk about influencers. Can they help or hinder your brand?
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