Aug 2015
11m 14s
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Your Pitch. Who are you and what have you got to offer?
Approaching anyone regarding a job without knowing how to position yourself will waste your time and theirs.
Strategise your approach and know what outcome you wish for.
You will need an introductory statement when speaking with recruitment consultants, potential hiring managers and with your general network.
No one can help you if you are unclear with your messaging.
Most of my clients have told me that creating their introductory positioning statement is the hardest part of the job-search process.
Why? Because most of us feel uncomfortable talking about ourselves when looking for a job. Many of my clients have told me that they don’t want to sell themselves, they feel awkward and they don’t like ‘big noting’ themselves. What about you?
If you feel reluctance, too, all I can say is that if you don’t express yourself clearly and let a potential hiring manager know what a great candidate you are, you won’t get very far in the process! If you don’t sell yourself, who’s going to do it for you?
But don’t fear – talking about your suitability for a role does not have to be a hard sell. It’s about stating facts, highlighting the skills and experience that are relevant for the role, and letting your personality shine through.
What would you say if someone said, “Tell me about yourself”?
The 60- to 90-second introduction is your answer.
This introduction shares your employment background and aspirations, including your title, speciality and accomplishments, and also shares your current situation, which means your listener knows how they can help.
Delivered well, your introduction can pique your listener’s interest. And, at under 90 seconds, you will stay succinct and to the point.
When can you use a 90-second introduction?
♦ To respond to the question, “Tell me about yourself”
♦ During an informational interview/networking meeting
♦ At a pre-screening interview
♦ At a job interview
♦ In social situations
♦ Whenever there is an occasion to market yourself
These are opportunities to clearly articulate your career goals and, at the same time, create a positive, lasting impression with the listener.
So how do you do it?
Listen to this episode and find out exactly how to craft a powerful introductory positioning statement or 'pitch'. And I wish you much success in your job search!
For more support visit THE CAREERS ACADEMY where I support you to create the career you dream of!
>>> For career clarity and confidence, download Jane's career resources at janejacksoncoach.com
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