logo
episode-header-image
May 2022
12m 13s

Is Halsey's Viral TikTok a Big Ploy?

Wondery
About this episode
Halsey's throwing a self-proclaimed TikTok tantrum! The pop star shared a video complaining about pressure from their label, Capitol Records. Capitol wants Halsey to create a viral moment on the Tok, but she just wants to get their song out. And she's not the only music artist claiming to be pushed into creating viral vids. Stars FKA Twigs and Florence and t ... Show More
Up next
Nov 2025
Listen Now: Business Wars | The Race to Ozempic
<p>Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies an ... Show More
4m 3s
Nov 2025
Brooke & Aricia Present: Almost Fameless
<p>Richies, we’re baaaaaaaack!</p><p><br></p><p>Kinda, Sorta. Unless you’ve been in a coma since August, you might have noticed that Rich and Weekly came to an end. It was a sad time for us (on brand for 2025, though) because, as you know, we LOVED getting to share our pop cultur ... Show More
9m 17s
Nov 2025
New Season: ‘Tis The Grinch Holiday Podcast
<p>Grinch is back and jollier than NEVER! Whoville’s sassiest late-night talk show host returns for season 3 with more sharp-tongued monologues about everything nipping at his nose this holiday season, his signature brand of merry mischief, and a fete of festive banter, determine ... Show More
6m 20s
Recommended Episodes
Jun 2022
So your song went viral on TikTok. What’s next?
On TikTok, pop stars — Halsey, FKA Twigs, and Florence Welch among them — have been complaining a lot lately about their labels forcing them to make TikToks. As people spent the early part of the pandemic staring at their phones instead of flocking to concerts, the short-form-vid ... Show More
33m 5s
Jun 2022
Why some superstars have had enough of TikTok
<p>In just 12 months, the video app TikTok has transformed the music industry&hellip;.artists can reach audiences like never before.&nbsp; Directly getting new music to their fans in seconds.&nbsp; But some artists say they&rsquo;re being told to create content purely for the sho ... Show More
21m 29s
Jun 2022
Not Every Musician Wants To Be A TikTok Star
Become a SYSCA supporter here!! This week: a big chat about the newspaper that basically gave Rebel Wilson a 'deadline' to publicly come out, and a big chat about how OBSESSED major music labels are with TikTok and what this means for big (and little) artists. A great one today a ... Show More
36m 26s
Sep 2022
How is TikTok changing culture?
With over one billion monthly users, TikTok is now the platform of choice for comedians, musicians, artists, filmmakers, writers and dancers around the world. Their aim is to go viral and even possibly become the next global superstar. So just how do you get your video onto phone ... Show More
27m 26s
Sep 2024
When Giving Your Opinion Turns Into Virality
Ken shares how a casual opinion on TikTok unexpectedly went viral, pulling her into an online drama she never intended to join. Despite being popular for a while, this TikTok took on a life of its own, with people using her sound for their own videos and editing her content into ... Show More
33m 10s
Mar 2024
Is Tiktok Getting Banned?!
Smallzy unpacks the current TikTok drama... Is this the end of the viral app?!See omnystudio.com/listener for privacy information. 
2m 15s
Jul 2023
TikTok Is Changing Music, One Song at a Time
TikTok has turned the traditional music industry on its head. Users on the platform are dictating hits before they reach the charts and revolutionizing the way artists are discovered. But what happens to the creative process when "going viral” takes center stage? This week, Audie ... Show More
34m 2s
Aug 2020
Why Does TikTok Bother the Powerful So Much?
The recent news that the White House may ban the social media platform TikTok has people wondering, why? While Silicon Valley social giants, like Twitter and Facebook, have avoided similar threats, the question remains why TikTok, which is owned by a Chinese company but has headq ... Show More
31m 57s
Aug 2021
How TikTok creators are pushing for recognition
TikTok has delivered many of its creators instant fame. But with that comes challenges for Black creators seeking credit.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info. 
6m 2s