Driving Value, Conversions and Engagemen...

Every startup hits the same ceiling: your founder customers love you, but they won't get you to $200M. So how do you move upmarket to enterprise without losing the community that built you? Harmony Anderson, VP of Growth & Marketing at Superhuman, gets into the real mechanics of ... Show More

In January 2026, a CMO at a six billion dollar software company scrapped his entire year's marketing plan only two weeks into the year. AI agents made it obsolete. Stephanie Postles, CEO of Mission.org, and Lacey Peace, VP of Content, explain in plain English what AI agents are, ... Show More

Most brands think viral marketing takes months of planning and massive budgets. Nick Tran engineered it in 72 hours. In this segment from Marketing Trends, the former Global Head of Marketing at TikTok breaks down the exact reverse-engineered playbook that turned unknown creators ... Show More

In this very special bonus podcast episode, my friend Salome Schillack, and I are talking about how Facebook (and Instagram) are making changes to their ability to target some iOS users. (If you’ve got an Apple product, that’s you!) The result? This presents a little hiccup for e ... Show More

WG Media now operates 50+ shows on all major platforms: Apple Podcasts Google Podcasts Spotify Podcasts Amazon Podcasts iHeart Radio Subscribe for benefits: Bonus Episodes WG Originals Early Access Exclusives Archives Surprise! We've also put posts like this in all of your favori ... Show More

From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Rachael Doukas is the founder of ... Show More

<p>More placements coming to Meta’s ads manager — but how will consumers feel about ads in the one place they’re been off-limits? Also: TikTok’s API updates, new Instagram engagement options…</p><p>And on the ad-free <a href="https://todayindigital.com/premium" rel="nofollow"><st ... Show More

<p>Missing images; glitched out copy — Meta’s ad platform appears to be broken, and the company isn’t talking about it. Also: TikTok pushes its upload limits. Are shoppable TV ads the dark horse of Q4? Instacart brings product-specific ad targeting.</p><p>And on the ad-free Premi ... Show More

<p>On the podcast: How to profitably scale performance marketing, hard vs soft activation, and why you should keep an extra close eye on your marketing spend in November.</p><p><strong>Top Takeaways</strong></p><p>⬇️ <strong>To effectively scale your performance marketing, grasp ... Show More

Have you noticed the massive gap between consumer and business apps on your phone? While consumer apps are both beautifully designed and easy to use, business apps are simply painful to use. Learn more about your ad choices. Visit podcastchoices.com/adchoices 

Are Facebook ads an important part of your launch strategy? Wondering how you can use Facebook to sell more during your next launch? To explore how to use Facebook ads to generate more sales during a launch, in this episode I interview Emily Hirsh. Emily is the founder of Hirsh ... Show More