logo
episode-header-image
Oct 2019
40m 47s

Ghostwriting with Cindy Childress

KATE TOON & BELINDA WEAVER
About this episode

Ghostwriting is pretty much what we do as copywriters. We write the words that others get to claim as their own. 

But have you ever been asked to write something more substantial than a blog, web copy or brochure? Have you ever been asked to write to someone else’s BOOK?

That’s the kind of ghostwriting we’re talking about today. What you need to know to add it to your portfolio of services.

Tune in to learn:

  • How Cindy went from a Ph.D. in English to a ghostwriter
  • Her favourite type of book to write
  • Her favourite books to read
  • How she approaches the task of writing someone else’s story
  • The challenges that led to the creation of her Write My Book BlueprintTM framework
  • How to package a ghostwriting service
  • Warning signs that your client isn’t ready for their book
  • Tips to get into writing books for others
  • Cindy’s best resources

 

Share the pod love

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

Thanks to Mike Sullivan (or Sully) from USA for a fantastic review of the show.

About Cindy

Dr. Cindy, The Expert’s Ghostwriter, is a ghostwriter and book editor for coaches and consultants that go on to achieve Amazon Bestseller status, book TEDx Talks, build coaching businesses, and create nonprofits.

She developed her Write My Book BlueprintTM framework to create reading experiences that encourage reviews and turn readers into lifelong fans of the author. Her best clients want to publish books that make an impact, and she’s committed to write and edit their books to look and feel like any other bestseller at a major bookstore.

Dr. Cindy holds a Ph.D. in English and teaches creative writing classes at Writespace Houston and is a foster mom with Citizens for Animal Protection in Houston, TX. She most recently fostered three underweight tortoise-shell kittens that are now awaiting their furrever homes.

Connect with Cindy Useful links

 

Up next
Dec 2021
Hot Copy Christmas Special!
Hello and welcome to this special festive episode of the Hot Copy Podcast. Belinda and I have come back together to roast some chestnuts, neck some egg nog and talk all things copy. So if you’re ready to put up your stockings with us and wait for Father Christmas to slip down you ... Show More
56m 26s
Sep 2020
End of Series 1! Series 2 coming in 2021.
Did you know we've been creating this podcast since 2015 -- never missing an episode? Well, not until 2020. 2020 has been the year of "the surge" for us both. In this special episode, we go through how we've handled working through the pandemic and what's happening with the Hot C ... Show More
29m 17s
Aug 2020
Regional Copywriting: Marketing to a Rural Audience with Sarah Walkerden
Have you ever felt cooped up in a corporate office, staring outside at the trees, wishing you could leave the hustle and bustle of city life behind? Waking up mid-morning, taking a coffee onto the veranda, and staring out at wide-open pastures with birds chirping? While it’s a ni ... Show More
19m 28s
Recommended Episodes
Jan 2024
#641: Podcasting Secrets & Strategies For Dominating The Charts with Hala Taha, Founder Of YAP Media
How LinkedIn can elevate your podcast and your business with Hala Taha. If you're listening to the Online Marketing Made Easy show, I'm guessing you're a fan of podcasts, right? If you've ever thought about starting a podcast or wanted to leverage LinkedIn to grow your podcast an ... Show More
43m 58s
Mar 2024
#661: The Copywriting Tips & Trends You Don’t Wanna Snooze On In 2024 with Laura Belgray
My friend, today's episode is truly a treat! My fantastic guest and I go way back (I'm talking 15 incredible years) and she is a real-deal copywriting genius who had her first million-dollar year just as she turned 50. She's here to share all of her proven copywriting tips and tr ... Show More
1h 1m
Sep 2023
DBE 0138: How to Monetize Your Podcast and Build an Engaged Community with Kacia Ghetmiri
In this episode of the Digital Business Evolution podcast, Jess is joined by the amazing Kacia Ghetmiri! Get ready for a juicy episode all about tactical ways to engage with your community, why quitting is not a bad thing, and monetizing your podcast. Kacia explores how to effect ... Show More
1h 12m
Nov 2022
Hala Taha: How I Built A Personal Brand And Massive Following On LinkedIn and YAP Podcast (Creative Counsel Podcast)
The podcast world has blown up over the past decade, so the rules for podcasting have changed rapidly and significantly. How can a strong personal brand and social media presence improve your chances of gaining a large podcast following? Good news - The Podcast Princess has the a ... Show More
56m 29s
Aug 2024
Building a Personal Brand Using Words with Delia Monk
Delia Monk is a sales copywriter and positioning expert for coaches, creatives and consultants. In this episode, Chris and Delia discuss how Delia’s previous travel business was impacted by the pandemic, and how she decided to use her writing skills and develop a career as a prof ... Show More
29m 20s
Oct 2019
54: Content to Cash
If you think that spending a lot of time creating a ton of content will attract your dream clients and turn them into paying customers... then you're committing one of the most common mistakes in content marketing! In this episode, I tell you how you can create high quality conte ... Show More
9m 27s
Jan 2025
607: Why You're Probably Wasting Money On Digital Marketing (And What Works Better At Getting Clients) with John Tyreman of Red Cedar Marketing
In this episode, Rion Willard dives into the world of podcasting for professional services firms with John Tyreman, the mastermind behind Red Cedar Marketing. John shares his journey from agency life to becoming a fractional marketing director, carving a niche in podcast marketin ... Show More
49m 21s
Feb 2025
#752: The Art & Science of Sales Page Copy: Tips From Pro Copywriters
Quick tips for writing irresistible copy! From emails to social media and sales page messaging, listen for tricks that will sell your product instantly. In this episode, I share: (4:47) How to clearly define the problem your offer solves (9:40) Simple tips for writing personalize ... Show More
36m 56s
Jan 2024
"I Make $10k to $30k Per Month From My Sweet Food Blog"
Want some timely tips on how to grow an audience and brand from the ground up? Jessica Holmes is on the podcast to share the surprisingly unique perspectives she's gained from growing a successful food blog. Just as a sample: She wants direct traffic more than SEO traffic She use ... Show More
59m 56s
Jun 24
Design Like a Big Brand, on a Small Budget with Jen Olmstead
The Website Upgrade Your Business Has Been Waiting For Want a brand that instantly builds trust and makes you money? It all starts with your website. In this episode, I’m joined by Jen Olmstead, co-founder and lead designer of Tonic Site Shop. Jen is a design powerhouse with a jo ... Show More
41m 58s