logo
episode-header-image
Dec 2021
23m 55s

Encore: Hershey's vs Mars | Blast Off | ...

Wondery
About this episode
It’s 1923 and the Hershey Chocolate Company dominates the candy bar business. With its milk chocolate Hershey bar and bite-sized Kisses, Hershey seems impossible to beat.But in a Chicago police station, an awkward father-son reunion is about to sire a new challenger in the candy business.That challenger is Mars and it’ll make its breakthrough by wrapping nou ... Show More
Up next
Dec 2021
Encore: Hershey's vs Mars | A Candy-Coated Prayer | 3
It’s the 1940s and Forrest Mars’ plan to create a candy empire is stepping up a gear. He’s plotting to seize control of his dad’s company Mars and turn it into a Hershey killer.First he needs to get his new candy venture off the ground. But to do that he needs help. Help from Her ... Show More
25m 49s
Jan 2022
Encore: Hershey's vs Mars | Mars Attacks! | 4
It’s 1965 and Forrest Mars has just become the manufacturer of Snickers and M&M’s. He is now – at last – ready to duke it out with Hershey in a battle to become the number one candy maker in America.And he knows Hershey is far from prepared for his sudden switch from ally to enem ... Show More
24m 57s
Jan 2022
Encore: Hershey's vs Mars | A Chocolate Rolls Royce | 5
It’s the late 1970s and Mars is America’s top confectioner. But Hershey is hungry for a comeback. It’s plotting a return to the top powered by a rush of new candies it hopes can nibble away at Mars’ market share.Not that Mars has any intention of surrendering pole position withou ... Show More
24m 13s
Recommended Episodes
Oct 2023
Milton Hershey: The Lord of Chocolate | Sweet Success | 1
After two failed candy businesses, the confectioner Milton Hershey discovers a new recipe for making caramels and starts the Lancaster Caramel Company. The business makes him a millionaire, but he quickly becomes interested in the seductive promise of a new product: chocolate.Wan ... Show More
37m 12s
Aug 2023
De nuevo: Hershey contra Mars | Despegue | 2
Es 1886 y en la ciudad de Nueva York, un joven pastelero llamado Milton Hershey está tratando desesperadamente de salvar su negocio.Ha estado luchando durante años. Fundó su primer negocio de dulces en Filadelfia, solo para verlo colapsar. Su segunda aventura duró apenas unas sem ... Show More
23m 35s
Oct 2020
Chocolate Secrets from Inside Mars
Mars makes some of the most popular chocolate candies in the world. It’s dedication for secrecy rivals Willy Wonka. Joelle Glen Brenner, author of the book The Emperors of Chocolate: Inside the Secret World of Hershey and Mars, shares why secrecy is such a crucial ingredient in t ... Show More
4m 35s
Feb 2022
M&M Characters Get a Strange Makeover
Today is Tuesday, February 1, and we're looking at Mars, Inc. vs. Mondelēz International, Inc.Listen ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/bwdailySee Privacy Policy ... Show More
4m 23s
Apr 2025
🐣 Peeps: A Backroom Marshmallow Mystery | 26
Roscoe Rodda was in the fight of his life. His candy factory was right down the road from Milton Hershey’s—yes, THAT Hershey’s—and he needed to set himself apart. So Roscoe embraced a single holiday to get the competitive confectionery edge: Easter. Chocolate eggs, jellybeans… an ... Show More
40m 44s
Oct 2023
Mars Wrigley's Bowl-Filling Candy Campaign
tail spinning
3m 8s
Listen to millions of songs and podcasts on Anghami