logo
episode-header-image
Jan 2021
5m 58s

Social Influencer Campaigns Under Fire

TOD MAFFIN
About this episode
Why is Canada’s largest airline sending social media influencers out to vacation during stay-at-home orders? There’s a new Google algorithm and it may soon change where your brand lands in the search index. And all the fallout from yesterday’s chaos in America. Privacy & Opt-Out: https://redcircle.com/privacy 
Up next
May 2025
The End.
The final episode.Privacy & Opt-Out: https://redcircle.com/privacy 
6m 9s
May 2025
Everything Everywhere All Ads at Once
tail spinning
15m 6s
May 2025
May 2, 2025
tail spinning
9m 46s
Recommended Episodes
Sep 2020
Why Digital Advertising is Going Up-the-Funnel
<p>Fear often precedes and preempts the need for change. But when a global pandemic necessitated quick adaptation, marketers around the world sprung into action, enabling new strategies and mobilizing campaigns everywhere. <a href="https://www.linkedin.com/in/nesamoney">Diaz Nese ... Show More
44m 52s
Mar 2021
The Future of Social Marketing: Trends to Track
Wondering what's next for social marketing? Wondering what disruptive changes in content and distribution might mean for business? To explore the latest social marketing trends and how marketers should prepare for a changing world, I interview Mark Schaefer. Sponsor: Visit ahrefs ... Show More
44m 4s
Jan 2024
New Story oVERGEneralizes Google (and SEOs) Impact on the Web
<p>New Story oVERGEneralizes Google (and SEOs) Impact on the Web</p> <p><br></p> <p>This week on Marketing O’Clock, A new article on SEO has us on the Verge of our sanity Then, We *check out* the changes coming to Microsoft Advertising’s hotel ads. Plus, TikTok adds some new Part ... Show More
1h 8m
Oct 2023
How Influencers are COMPETING with Businesses
<p>When Crush It came out 2009, A LOT of the reviews on Amazon said social media was a fad and it would be gone in a year.  We all know how that story ended...Today, thousands of influencers are living that thesis to the point where some with their own products are now direct com ... Show More
44m 57s
Jul 2024
Forget Everything You Know About Social Media: Embracing Chaos
tail spinning
43m 43s
Jul 2023
Hangin’ On By A Thread Is Meta’s Latest Social Media Platform Here To Stay?
<p>Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Description: On this week’s episode of Marketing O’Clock, move over, banks. The social media wars have us beggin for thread(s) - or not. Plus, Microsoft got the join, ... Show More
1h 1m
Dec 2022
Is TikTok Too Big To Ban?
The digital advertising landscape is shifting. (0:21) Bill Mann discusses: - Google's and Meta Platform's collective share of the digital ad market shrinking - Amazon leading the charge in e-commerce ad players - TikTok's impact on the ad industry and whether it is "unbannable" ... Show More
20m 30s
Jan 2022
Reduce, Reuse, Repost. TikTok Recycles Popular Feature from Vine
<p>This week on Marketing O'Clock, we're keeping you (re)posted on new features coming to TikTok, the new Chrome 97 allows you to record interactions on your site, and your Instagram feed is about to get a whole lot less familiar. Plus, PBR is reASSessing their social media strat ... Show More
1h 10m
Aug 2023
Meta vs. Canada vs. news
Meta’s ban on Canadian news is part of a larger pattern of social media companies upending and preventing access to information. Plus: Peloton’s in crisis, India’s on the moon, and we’ll tell you why you may be calling out of work today. Join our hosts Juliet Bennett Rylah and Be ... Show More
12m 42s
Nov 2022
Little influencers, big business
Parents are turning their kids into influencers on social media. What could go wrong? This episode was produced by Victoria Chamberlin, fact-checked by Laura Bullard, engineered by Paul Robert Mounsey, and hosted by Sean Rameswaram, who also edited. Transcript at vox.com/todayexp ... Show More
26m 6s
Listen to millions of songs and podcasts on Anghami