Here's a quick breakdown of the cool things I witnessed at a recent fundraiser for my boys' wrestling team and how these salesmanship and marketing strategies can be applied to your business:
1. Building Rapport Quickly:
- The auctioneers started by sharing personal stories and jokes to build rapport with the audience, making them more receptive to the sa ... Show More
Apr 27
The Propaganda Playbook: Deepfakes (Why You Can’t Trust What You See Anymore) - #Marketing - Ep. 125
There’s a moment when you can’t tell what’s real anymore. You watch a U.S. Senate candidate look right into the camera, speaking clearly, saying words that match things he’s posted online for years - and a few hours later you find out he never sat in that chair, never opened his ... Show More
19m 15s
Apr 13
The Propaganda Playbook: Holy War (How the Pentagon Is Selling a Crusade to American Troops) - #Marketing - Ep. 123
There’s a moment when a message stops being information… and starts becoming identity. And when that shift happens, logic doesn’t just lose - it becomes irrelevant. That’s the thread I couldn’t stop pulling on this week. Because what’s unfolding right now isn’t just about war, po ... Show More
17m 3s
Aug 2014
Work Your Way In Vs. Buy Your Way In
The easy way to get to the top. ---Transcript--- Hey, everyone. This is Russell Brunson, and I want to welcome you to “Marketing in Your Car.” Hey everyone. I’m heading back from the gym right now, and I just had a quick thought. Because the drive from my gym to my house is even ... Show More
5m 36s
Oct 2014
The Big Difference Between Sales and Branding
<p> #QOTD: What will the results of the Jets-Lions game be?</p>
<p>Look, I'm a salesman. I'm all about the CTA (Call to action), but at the end of the day we're talking about the difference between sales and branding. Anybody can be a great salesman, but creating a great brand i ... Show More
7m 48s
<p>When things get busy, it’s sometimes easy to forget that being in business is about making money. </p>
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<p>So here is your reminder to get into the money-making mentality this week. </p>
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<p>Because sometimes we forget. Social media is fantastic, and engaging c ... Show More