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Jul 2
13m 59s

What ‘The True Believer’ Taught Me About...

Russell Brunson | YAP Media
About this episode
Most people think mass movements are built by having the right product or flashy branding… but it’s actually way deeper than that. Back when I was trying to figure out how to turn Clickfunnels into a real movement, I came across a weird little book from the 1950’s called The True Believer by Eric Hoffer. This book hit me like a ton of bricks. I started seei ... Show More
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