“If you’re not advertising in the Latino space now... in twenty years you’re just not going to be relevant.” - Julio Ricardo Valera
Growing up bilingual and bicultural in Puerto Rico and the Bronx, Julio Ricardo Valera didn’t see media that was made for him by people who looked like him.
Establishment media (and big advertisers) have long misunderstood tha ... Show More
Nov 26
Protecting Human Connection: Audio’s ROI, AI Slop, & Netflix Moves
<p>How will the industry shift with 200k AI episodes? Or with Netflix’s $400M podcast push? How do audio and video podcasts <em>actually</em> stack up for attention? Find out on a new <em>Media Roundtable: Industry Edition</em>, sponsored by our friends at <a ... Show More
1h 2m
Nov 12
Bye, YouTube: Why Spotify's Moving Hit Shows to Netflix
<p>Did you have Netflix becoming a major audio platform on your bingo card? If you’re surprised, we’re here to help you make sense of the big moves by the industry’s (new) big players.</p><p>This week on The Media Roundtable: Industry Edition, <a href="https://www.linkedin.c ... Show More
47m 5s
Dec 2022
HIBT Lab! mitú and SUMA Wealth: Beatriz Acevedo
<p>It was a love for Ricky Martin that started it all...</p><p>Beatriz Acevedo thought that if she could only become a DJ, she could get his attention and marry him. While marriage to Ricky was not in the cards, an illustrious career in radio, TV, and eventually digital media was ... Show More
37m 27s
Aug 2020
Laura Gómez, "Inventing Latinos: A New Story of American Racism" (The New Press, 2020)
Latinos have long influenced everything from electoral politics to popular culture, yet many people instinctively regard them as recent immigrants rather than a longstanding racial group. In Inventing Latinos: A New Story of American Racism (The New Press, 2020), Laura Gómez, a l ... Show More
1h 3m
May 2023
John Leguizamo Auditioning as a Latino Actor | Diane Guerrero | Princess Nokia
John Leguizamo has heard it all trying to make it as a Latino actor in Hollywood: "too Latino," "not Latino enough," "Latinos don't watch other Latinos." Step inside one of his auditions and hear the craziness for yourself. Then actor and activist, Diane Guerrero, talks about the ... Show More
28m 19s
<p>How can audio ads break through in a world of AI ads and boring reads? By being relentlessly real.</p><p><br></p><p>The world’s only podcast solely dedicated to audio ads is back! Presenting Ad Infinitum Season 3, Episode 14: "This is My Real Voice". Host <a href="https:/ ... Show More