Podcasting isn’t just a DIY passion project anymore; it's a full-fledged business ecosystem, complete with sponsors, merch, and serious ROI. And with companies like Netflix and YouTube helping shows reach new audiences, advertisers don’t want to miss out.. So how can creators and brands take advantage of podcasting’s new business landscape? On the latest epi ... Show More
Oct 7
"Creators Are the Next Rock Stars": How Live Events are Changing the Creator Economy
Get your VIP pass to the hottest show in town! This week on The Media Roundtable, Daniel Granger (CEO & Founder, Oxford Road) talks with Andrew Tenenbaum and Ben Duvdevani (Co-Founders, One More Time VIP) about how live events fit into the creator economy. From exclusive merch, m ... Show More
47m 27s
Sep 16
“The Mullet of Measurement”: Tackling Attribution with MasterClass, Skylark Marketing, & SelectQuote
Marketers often waste half their budget because attribution remains one of the industry’s biggest challenges. To get expert advice on how to deploy that spend more wisely, you need to check out this week’s installment of The Media Roundtable.At this year’s CAO Summit, Giles Marti ... Show More
29m 28s
Oct 2023
The Secret Sauce to Making Good Brands Great (Live from SXSW)
In this ep, we’re slowing it down and taking a step back into the past to replay this live panel from SXSW featuring Daniel, along with powerhouse marketers Ari Murray (of Sharma Brands), Mark Jung (of Nextiva), and Anthony Kennada (Co-Founder and CEO of AudiencePlus).
They’re br ... Show More
33m 30s
Jul 2023
The Future of Television Is Here
<p>On today's episode, I sit down with a panel of creators to discuss what's actually happening in the trenches of advertising. I am joined by Frank Cooper who is the global CMO of Visa, Robyn DelMonte of GirlBossTown, Adrienne Lahens who is the global head of operations ... Show More
42m 43s
Oct 2019
Internet Commoditizes Everything, Except Communication
<p>Podcast listeners, this is a Keynote and Q&A from AdWeek here in NYC. I love talking with people with in the industry and advertising world. There's a number of interesting themes and tactics at play during this keynote, and my overall thesis on how I see the Ad World. Sup ... Show More
41m 32s
Aug 2023
1,028 Seconds of Tips For Influencers
<p>Today's podcast is a Q&A I did with some influencers backstage in Melbourne for the Mindset Matters conference. We talk about everything from VaynerSports, the sports agency I started with my brother, to tips I have for someone starting their own advertising agency. We ... Show More
17m 8s
Mar 2021
Burnout, the Media, and Twitter’s Business Moves
Jason Kint, the CEO of Digital Content Next (@dcnorg), joins Scott to break down Australia’s News Media Bargaining Code. Jason also shares his thoughts on the broader digital ecosystem, including Section 230, how cryptocurrencies might come into the digital media space, and why h ... Show More
59m 20s