305. Holiday Decision Time: How Are You ...

Are you still relying on Google and social media to help customers find your products? In this episode, I’m joined by Gloria Chou to talk about how AI is transforming product discovery and why traditional marketing strategies are becoming less effective. Gloria shares why trust s ... Show More

Do you have products in your business that are creating more work than growth? In this episode, I share why one of the smartest ways to scale your product business isn’t adding more products… it’s knowing what to let go of. I break down the 3 categories of products that may be ho ... Show More

What if your business feels heavy not because you need to do more, but because you’re still carrying too much? In this episode, I talk about the cost of being overly involved in every part of your product business and why constantly being needed can become the thing limiting your ... Show More

<p>Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get ... Show More

<p>Needing to clarify your message so more customers engage? Register for our upcoming StoryBrand Marketing Workshop May 7-8, 2024 at <em><strong><a href= "https://storybrand.com/live/?utm_medium=podcast&utm_campaign=sblivestream&utm_term=mms"> StoryBrand.com/Workshop</a></strong ... Show More

<p>Most people wouldn't accept a marriage proposal on the first date. They want to get to know the person before making a commitment. In the same way, customers don't like it when a business quickly tries to sell something right after meeting them. And when customers recoil from ... Show More

In this episode, we're tackling the tough questions and growth challenges that often come with running your own business. From deciphering marketing options and overcoming business plateaus to mastering self-promotion in the digital realm, this Q&A episode will have you covered w ... Show More

Welcome to the first episode of our newest show, Business Breakdowns, featuring deep-dive conversations on individual businesses. In each episode, we will dissect a new company with investors and operators that know it best. We’ve already released the first three episodes on Shop ... Show More

I’m often asked if the strategies used for online marketing can be translated to the local business. Maybe you have a hair salon, a dance studio, a wine shop, a real estate agency, a pet grooming business… The question is, how can we take the information I talk about list buildin ... Show More

My secret for creating a sustained, successful business? Customer support excellence! 11 years in business, thousands of customers served, and I think it’s safe to say I’ve learned a thing or two about how to make a customer's experience top-notch and unforgettable. Would you lik ... Show More

Today we will be diving into Shopify. Shopify was founded in 2004 by Tobi Lütke and Scott Lake around their original problem of why it's so hard to build an online business when they struggled to open an online snowboard equipment store. Today, Shopify's goal is to make commerce ... Show More