One of the things Erik focuses on in the sales process is validating if the prospect is a good fit for the company. In periods of time where there are a lot of potential clients and sales activity, it’s especially important to do this because you have to figure out who you’d work with best and let the others go.
There are a couple tell-tale signs that tell ... Show More
Jan 2020
Revenue or Profit: Which is More Important?
Today, we’re talking about money. Which is more important to you: revenue or profit? Has it changed over time?
In the beginning, when Erik was just getting started with freelancing, it was revenue. He just needed legitimate work so he could build up his portfolio. Once he was abl ... Show More
5m 14s
Jan 2020
How to Improve Your Customer Experience in Retail
Erik’s wife, Lia, recently had a horrible shopping experience at JoAnn Fabrics and wanted to share all the things that go wrong so that you can avoid making these mistakes at your own retail establishments.
So, Lia went in knowing exactly what she wanted to buy, coupons in hand k ... Show More
5m 44s
Aug 2023
How to Identify Key Stakeholders and Properly Engage Them | Dave Fink - 1692
Quality beats quantity when it comes to lead generation, prospecting, and moving customers through your sales funnel. Knowing who to talk to and how to reach them can save you from getting caught up in drawn-out back and forths with the wrong people. In today’s episode, our host ... Show More
28m 28s
Sep 2023
#198 - Club Playbook: Do the opposite (ft. Nick Cegelski)
Our new Social Selling course with Sam McKenna is live! Save $50 during launch week, through October 25. Order here → ACTIONABLE TAKEAWAYS Every 2-3 days reach out to prospects via phone, email, LinkedIn. Get on their radar and get a response. Abide by the law of diminishing retu ... Show More
21m 17s
Feb 2023
#152 - Identifying the difference between pain and problem (Becc Holland, Founder & CEO @ Flip the Script)
Our new Social Selling course with Sam McKenna is live! Save $50 during launch week, through October 25. Order here → Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 FOUR ACTIONABLE TAKEAWAYS If you don’t dig into their self-diagnosis, you lose cre ... Show More
30m 30s
Dec 2019
How to Find Fit and Sales Readiness
Marketing qualified leads, or MQLs, are leads that are both a good fit for your offering and are ready to have a sales conversation. But what about hand-raisers, or good fit but unready sales leads, or poor fit leads? We’ll set up a lead qualification matrix to help you sort thro ... Show More
12m 17s
<h3>Efficient Prospect Evaluation</h3> <p>🎯 <strong>Disqualify prospects quickly</strong> to save <strong>time and money</strong>, as faster disqualification leads to more <strong>efficient use of resources</strong>.</p> <p>💼 Establish <strong>clear boundaries</strong> and <str ... Show More