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Aug 2021
28m 37s

Why Did Pet Concierge Startup Baroo Fail...

HBR Presents / Brian Kenny
About this episode
In August 2017, Baroo Pet Care founder and CEO Lindsay Hyde wanted to continue expanding her pet services startup to new cities. In addition to raising venture capital, she needed to consider her growth strategy. Should she continue focusing on the needs of her early adopters or start tailoring Baroo’s services to more mainstream customers? And how fast is t ... Show More
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