The Subtle Art Of Scent Marketing

Everyone loves to hate on Ryan Air. And yet, they are super successful. In fact, they thrive because of it. How does it all work? We break it down in under 5 minutes. Let's do shots! 

The White Lotus is a marketers dream. From high-end luxury brands like Chanel to fast fashion brands like H&M, everyone wants a taste of The White Lotus magic. But what makes it click? Why are brands craving to be associated with the show? Let's do Shots in under 5 mins. 

In this episode, we dive into two of the most iconic families in the world of social media: The Kardashians and the D'Amelio's.  When you look at them individually, they could not be more different from each other. One family became famous because of a leaked sex tape. ... Show More

In today's episode we are talking all about how to brand and position yourself as a designer or creative... So without further ado, let's get into the show! 

Today’s episode is another edition of Marketing for the Now, where we discuss the cross industry state of business. This episode will include the “who’s who” of marketing in 1:1 conversations with GaryVee from across industries, around the world. Enjoy! Let me know what you thoug ... Show More

In today’s episode for 11th March 2023, we’re not talking about a stock. We’re not talking about an industry. Instead, we’re taking the microscope to a sub-niche market — fried chicken. 

Here’s why there’s always enough room for you in a saturated market. As an entrepreneur, I bet you've heard about market saturation a million times. Well, we’re talking about it some more today, BUT we’re focusing on reframing your emotions and feelings around it. Because trust m ... Show More

Is Your Business Keeping Up? The Top 7 Digital Marketing Updates & Trends To Be Aware Of The State Of The Digital Course Industry & What You Can Expect In The Next Year Holy smokes, things in the digital marketing world are moving fast. From chatbots to ChatGPT, it seems like the ... Show More

Marketing is easy if you have money…but what if you don’t have any? Listen to this episode as Dan talks about 5 ways how to market your business with no money. If this video taught you anything, share it with a friend. 

Mark Schaefer and Amanda Russell explore the Pratfall Effect, a psychological model that says we gain trust and credibility through revealing our mistakes. In this fascinating episode, they look at case studies from Mark's dressing habits and a weird burger commercial, to cookies ... Show More

Help us deliver even more value each episode by completing our Hero Maker survey at StoryBrand.com/Survey. What are you loving each week? What do you want more of? How else can we help make your marketing easy and make it work? Let us know! Just go to StoryBrand.com/Survey.   -- ... Show More

Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use. In this episode, Elena and Rob explore why some brand n ... Show More