Marketing Made Simple

StoryBrand Podcast #38: BIG NEWS—Introducing The StoryBrand Podcast

Why That Worked #37: Slate—Why This $20K Truck Is Getting All the Attention (RE-RELEASE)

Why That Worked #36: Annoying Ads—The Dumbest Campaigns That Won Your Attention and Made Millions (RE-RELEASE)

Why That Worked #35: Annie F. Downs—The Strategy Behind Her Breakthrough Personal Brand (RE-RELEASE)

Why That Worked #34: Magic Spoon—How One Tagline Dethroned Sugar and Disrupted a $65B Industry (RE-RELEASE)

Why That Worked #33: Snipd—What Your Brand Name is Really Saying to Customers (RE-RELEASE)

Why That Worked #32: Southwest—The Genius of ‘Bags Fly Free’ and What Happened When It Changed (RE-RELEASE)

Why That Worked #31: Airbnb—The Brilliant Strategy Behind Their New Messaging Campaign (RE-RELEASE)

Why That Worked #30: AI with Jay Owen—How Smart Businesses Use It Without Losing the Human Touch

Why That Worked #29: Infomercials—What OxiClean & Shamwow Can Teach Us About Messaging That Sells

Why That Worked #28: John Mark McMillan—How to Make Promotion a Part of the Creative Process

Why That Worked #27: Bombas—The Shark Tank Pitch That Got Everything Right (And What Businesses Can Learn From It)

Why That Worked #26: Dan Go—The Fitness Coach Who Built a Mega Brand by Niching Down

Why That Worked #25: Annie F. Downs—The Strategy Behind Her Breakthrough Personal Brand

Why That Worked #24: Pass/Fail—Breaking Down the Best and Worst in Branding

Why That Worked #23: Dadville—The New Rules of Being a Great Dad

Why That Worked #22: Seizing the Moment—Lessons from Nike’s Viral Scheffler Ad

Why That Worked #21: Slate—Why This $20K Truck Is Getting All the Attention

Why That Worked #20: Snipd—What Your Brand Name is Really Saying to Customers

Why That Worked #19: Magic Spoon—How One Tagline Dethroned Sugar and Disrupted a $65B Industry

Why That Worked #18: Southwest—The Genius of ‘Bags Fly Free’ and What Happened When It Changed

Why That Worked #17: Annoying Ads—The Dumbest Campaigns That Won Your Attention and Made Millions

Why That Worked #16: Airbnb—The Brilliant Strategy Behind Their New Messaging Campaign

Why That Worked #15: Morning Routines—The NEW Way To Create A Morning Routine In 2025

Why That Worked #14: Simplicity—Why a “Less Is More” Approach Can Make Anything More Effective

Why That Worked #13: Marriage—The Truth About What Makes Love Work Long-Term (ft. Johnnyswim)

Why That Worked #12: Nostalgia—The Hidden Force That Makes Brands Feel Iconic

Why That Worked #11: Starbucks—The Brand that Changed How the World Drinks Coffee

Why That Worked #10: Reality TV—Why We're Obsessed with Chaos (And What It's Actually Doing to Our Brains!)

Why That Worked #9: Michelin Star—How a Tire Company Created the Most Prestigious Award in Food

Why That Worked #8: Amazon—The Crazy Business Strategies that Rewired Our Brains and Changed Shopping Forever

Why That Worked #7: Comedians—The Science and Strategy Behind the Funniest People on Earth

Why That Worked #6: Valentine’s Day—The Surprising Economics and Evolution of Love’s Biggest Day

Why That Worked #5: Stories—The Survival Tool Hardwired into Every Human

Why That Worked #4: Football—Why It Became America’s Favorite Ritual

Why That Worked #3: Thought Leaders—How Innovative Thinkers Build a Following and Shape Modern Culture

Why That Worked #2: Top Gun Maverick—The Strategy Behind Its Billion-Dollar Success

Why That Worked #1: Frameworks—The Invisible Structure Behind Every Great Idea

Why That Worked PREVIEW—A New Podcast You Can’t Miss

#188: Our Final Episode of Marketing Made Simple—A Celebration of Gratitude and Growth

#187: 5 Minute Marketing Challenge—Be the Guide Your Customers Need

#186: 5 Minute Marketing Challenge—Solve Your Customer’s Problems

#185: 5 Minute Marketing Challenge—What Do My Customers Want?

#184: Talkin’ Shop—How Clear Messaging Unlocks Growth for Complex Tech Brands

#183: Talkin’ Shop—The Counterintuitive Way to Thrive in Crowded Industries

#182: Talkin’ Shop—Why Your Nonprofit's Message Isn’t Connecting (And How to Fix It)

#181: Talkin' Shop—The Power of Being Your Authentic Self in Coaching (And Why Buzzwords Just Get in the Way)

#180: Talkin' Shop—Simple Tricks to Own the Top Spot in Local Search Results

#179: Talkin' Shop—How to Leverage Your Unique Edge Without Confusing Your Customers

#178: How to Work with Your ADHD to Boost Focus and Productivity