Emily Eldh is the Founder and Owner of The Muffin Drop. Emily learned in her teens that she has an autoimmune disease that was worsened by her diet. She then realized how powerful food as medicine can be, and started creating a diet for herself that healed her. She began making planet-based, gluten-free food options, most-famously her homemade muffins, and started to sell them out of her parents home in Connecticut in 2021. The journey started with the hit banana chocolate chip mini muffin and she has since added many more flavors and does pop ups, wholesale, and nation-wide shipping - all this in under 2 years!

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Show notes…

Calls to ACTION!!!

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Favorite success quote/mantra:

"You miss 100% of the shots you don't take."

In this episode with Emily Eldh we will discuss:

The benefits of learning from YouTube channels
Glute-free recipes
Food as therapy and healing
Marketing on Instagram to start your business
Social media marketing
Pop ups
Whole sale

Today's sponsor:

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Key clients include Loews Hotels, Novartis, Madison Square Garden, Yum, FB Society, Hakkasan, TAO Group, and the Dog Haus.

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Knowledge bombs

Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
- Strength
What is your biggest weakness?
- Over-thinking
What's one thing you ask or look for when interviewing/growing your team?
- Honesty
What's a current challenge? How are you dealing with it?
- Making my product shelf-stable
What is one book you think will make us a better person or restaurant owner?
- The Almanac of Naval Ravikant by Eric Jorgenson
- GET THIS BOOK ON AUDIBLE
What's one piece of technology you've adopted within your restaurant walls and how has it influence operations?
- TikTok
If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
- Make others feel heard
- Create something that creates positivity
- Lead by example and be honesty

Contact:

Instagram: @themuffindrop

Website: https://themuffindrop.com/

Thanks for listening!

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Huge thanks to Emily Eldh for joining me for another awesome episode. Until next time!

Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!

Simple Mills: Katlin Smith