Get it right or you're dead
Oct 2024
Othaim Market’s Brand Dilution ( A lesson in how not to expand)
In this episode, we take a hard look at how Othaim Market is wrecking its own brand. By trying to be everything, hypermarket, supermarket, corner store, and cash-and-carry—all under one name, Othaim is failing to deliver a clear value to its customers. We break down why this stra ... Show More
4m 54s
<p>IT'S DO OR DIE. Start asking where you are now, and start focusing on where you want to go.</p><br><p>Speakers:</p><br><p>Les Brown</p><p>Walter Bond: <a href="https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbEo4cVRmeFNFZ0FFcUZwMW5mOTlWSFc1ZUFi ... Show More