logo
episode-header-image
Sep 2018
16m 53s

Future of Gym marketing & current state....

ALEX HORMOZI
About this episode
"Everything comes down to where attention is, where eyeballs are, and the relative cost of those eyeballs." Today, Alex (@AlexHormozi) emphasizes the importance of doubling down on marketing efforts that are currently working instead of getting distracted by new platforms or strategies. He also shares his approach to scaling ad spend and encourages listeners ... Show More
Up next
Sep 3
How to Think Like the Top 1% | Ep 996
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas Entrepreneurs often make mistakes by defaulting to intuitive solutions when a big business problem might require counterintuitive solutions. In this episode, Alex breaks down the top cou ... Show More
12m 31s
Sep 1
Improving Team Performance Through Elimination | Ep 995
Book Your Spot at the Live Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas In most cases, business owners know what they need to do to improve team performance. The delay between knowing and doing it is what costs them. In this episode, Alex defines what organi ... Show More
15m 4s
Aug 27
3 Stages of Building a Personal Brand | Ep 994
Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube Most business owners have priorities, plural, which is exactly the problem. In this episode, Alex breaks down the single most stra ... Show More
12m 7s
Recommended Episodes
Jan 2025
Alex Hormozi: Saying No Took Him From $40M to $100M
tail spinning
1h 35m
Oct 2024
E103: Alex Hormozi - Private Equity’s Next Billionaire?
Alex Hormozi, entrepreneur and founder of Acquisition.com, joins David Weisburd to share his journey of building a $150 million net worth. He discusses the lessons learned from losing his fortune twice, the importance of controlling revenue streams, strategic risk-taking in busin ... Show More
58m 18s
Nov 2025
Complete Social Media Marketing Strategy
In this episode, I break down why attention is the most valuable asset in business today — and how to actually earn it. We talk about building a brand vs. just selling, understanding the supply and demand of attention, and why creating content will matter more than ever in the co ... Show More
46m 12s
Oct 2024
5 Minutes of Actionable Marketing Advice
<p>Today's podcast is about a marketing strategy that you can apply today to grow your business. When it comes to marketing or creating awareness about anything, nothing is more important than attention. The next step after understanding that is finding underpriced attention. Thi ... Show More
5m 53s
Oct 2025
When Everything Falls Apart: How to Win The Day Anyway - Alex Hormozi
Alex Hormozi is an entrepreneur, investor, and author known for turning struggling businesses into scalable, high-profit machines. He built and sold multiple companies before founding Acquisition.com, which helps businesses scale past $3M+ in revenue. With a no-BS style, Alex sha ... Show More
19m 55s
Sep 2025
The Mindset That Creates Millionaires | Alex Morton | EP 84
In this episode, I sit down with Alex Morton, a globally renowned entrepreneur, speaker, and mindset coach who has inspired millions across 76 countries. Alex shares his journey from earning $400 a month to building businesses with tens of thousands of customers, emphasizing the ... Show More
43m 6s
Jul 2023
Why Attention is the Most Valuable Asset in Digital Marketing
<p>Today&#39;s podcast is a keynote I gave in London back in 2018. We discuss many things, but the overall gist is: content is KEY to brand growth, and your job to move with the attention. I talk about minimizing friction for your consumer and finding your strong suit as a creato ... Show More
1h 7m
Nov 2024
How to Stop Playing Small and Go Big in Business
Welcome to The Level Up Podcast! In today’s episode, Paul Alex tackles a critical question: Are you just surviving, or are you ready to dominate? If fear, excuses, or hesitation are keeping you small, it’s time for a wake-up call. Success doesn’t reward the timid—it rewards those ... Show More
2m 56s
May 2024
This is How to Dominate Your Industry | Ep 11
“If you want to get rich, go alone. You want to get wealthy, build a team.”In today’s episode, Alex (@alexmortonmindset) shares his personal journey of achieving success through direct selling, offering strategies for entrepreneurs to scale their businesses in sectors like solar, ... Show More
29m 2s
Aug 2022
649: Alex Hormozi on The “Weak Links” That Will Make Anyone a Millionaire
Alex Hormozi is quite literally the one hundred-million-dollar man. If you haven’t heard of Alex before, prepare to have your mind blown wide open. He’s the poster child for entrepreneurialism on the internet, founding multiple eight and nine-figure businesses, including his curr ... Show More
1h 21m