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Jan 2021
24m 21s

Neom’s head of technology describes his ...

The National
About this episode
This week, Neom’s president of technology and digital, Joseph Bradley, describes his vision for the futuristic city. “What you’re going to do is way more valuable than what you’ve done,” he tells co-host Kelsey Warner, describing how artificial intelligence will underpin some of the biggest plans for the $500 billion megaproject. “The power of prediction creates new and exciting possibilities.”

It is the first interview with Mr Bradley since Neom’s chairman, Prince Mohammed bin Salman, announced plans for The Line – Neom’s first major development to be brought forward within the city. The 170-kilometre network of communities will be connected by subterranean passenger and freight transport networks, removing the need for cars and roads at ground level. Listen to Mr Bradley describe daily life for what he calls “Neomians”.

In this episode:
What is The Line? (0m 36s)
Joseph Bradley on cognitive environment (1m 52s)
The person‐centric experience in Neom (5m 07s)
How will Neom connect to the outside world? (12m 00s)
Who will Neom attract? (18m 52s)
The benchmark for urban planning (22m 59s)

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