George Gallup is responsible for polling as we know it today. He was a pioneer of survey sampling and inventor of the Gallup poll. But since he was young, he was an entrepreneur. We look deeper into his passions for journalism and psychology, and how Gallup’s polling impacted—and continues to impact—society today.
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Jun 2020
Leticia Bode et al., "Words That Matter: How the News and Social Media Shaped the 2016 Presidential Campaign" (Brookings, 2020)
Words That Matter: How the News and Social Media Shaped the 2016 Presidential Campaign (Brookings Institution Press, 2020) comes out of a broader collaboration between social scientists at the University of Michigan, Georgetown University, Gallup, Inc.
This collaboration, which i ... Show More
1h 1m