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Jun 2020
36m 44s

Going direct to consumer – part 1, with ...

Microsoft
About this episode

Host Gemma Milne talks with Na’ama Moran, CEO and co-founder of Cheetah, a restaurant supplier serving small businesses in San Francisco and the Bay Area through their innovative app and warehouse infrastructure. When Cheetah experienced a sudden 80% drop in demand due to shelter-in-place orders, it pivoted its business model, providing consumers with direct access to supplies and restaurants with new access to customers. Hear about the trends that forced Cheetah’s pivot, the creative solutions that are helping it navigate shifting demand, and why failure is not an option for Na’ama.  

About Na’ama Moran  

As the CEO and co-founder of Cheetah, Na’ama knows first-hand the impact supply chain disruption can have on small businesses. She and her co-founders have been committed to improving the supply chain for independent restaurants since 2015. Recently, Cheetah pivoted their business model to support both B2B and direct-to-consumer operations with the launch of “Cheetah for Me,” helping to address the needs of the entire community.   

Learn more about Cheetah:  

https://www.gocheetah.com/  

Learn more about Cheetah for Me:  

https://www.gocheetah.com/cheetah-for-me/  

Topics of discussion  

  • About Cheetah (01:06)
  • Pivoting to include direct-to-consumer (02:07)
  • Adding acquisition and marketing operations (08:50)
  • Planning for a successful pivot (15:03)
  • Shifting your mission (23:09)
  • Solving challenges through the scientific method (33:00)
  • Learning from failure (35:04)

Sponsor link  

Explore how Dynamics 365 Supply Chain Management can help your business streamline operations to maximize efficiency, product quality, and profitability. Request a live demo today.  

https://aka.ms/AA8l720  

Helpful links  

Follow us on social media  

Twitter: https://twitter.com/msftdynamics365  

LinkedIn: https://www.linkedin.com/showcase/microsoft-dynamics  

YouTube: https://www.youtube.com/channel/UCJGCg4rB3QSs8y_1FquelBQ  

Configure and manage products and inventory in Dynamics 365 Supply Chain Management: https://docs.microsoft.com/learn/paths/configure-manage-products-inventory-dyn365-supply-chain-mgmt/?WT.mc_id=Supply Chain_GEP_configuesupplychain-Podcast-wwl

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