logo
episode-header-image
Nov 2019
24m 40s

Hershey vs Mars - Mars Attacks! | 4

Wondery
About this episode
It’s 1965 and Forrest Mars has just become the manufacturer of Snickers and M&M’s. He is now – at last – ready to duke it out with Hershey in a battle to become the number one candy maker in America. And he knows Hershey is far from prepared for his sudden switch from ally to enemy. Hershey is a company wedded to tradition. It has no marketing departmen ... Show More
Up next
Nov 2019
Hershey vs Mars - A Chocolate Rolls Royce | 5
<p>It’s the late 1970s and Mars is America’s top confectioner. But Hershey is hungry for a comeback. It’s plotting a return to the top powered by a rush of new candies it hopes can nibble away at Mars’ market share.</p><p>Not that Mars has any intention of surrendering pole posit ... Show More
23m 47s
Nov 2019
Hershey vs Mars - Global Chocolate Domination | 6
<p>It’s a new century and Hershey’s facing unexpected trouble at home — a showdown between the company and its biggest shareholder that threatens its independence.&nbsp;</p><p>Meanwhile, Mars is on a mission to become the world’s candy king. And with Hershey yet to break ground o ... Show More
25m 20s
Nov 2019
Chocolate and Sustainability | 7
<p>Growing the cocoa needed to produce chocolate on the scale a company like Mars or Hershey needs is an immense undertaking. One serious consequence chocolate producers are now facing is deforestation in countries that grow the cocoa for the world's chocolate demands. The Washin ... Show More
28m 45s
Recommended Episodes
Aug 2023
De nuevo: Hershey contra Mars | Despegue | 2
Es 1886 y en la ciudad de Nueva York, un joven pastelero llamado Milton Hershey está tratando desesperadamente de salvar su negocio.Ha estado luchando durante años. Fundó su primer negocio de dulces en Filadelfia, solo para verlo colapsar. Su segunda aventura duró apenas unas sem ... Show More
23m 35s
May 2024
Hershey and the Chocolate Theme Park
Rerun. Hersheypark was created as a recreation ground for the workers and families who staffed the Hershey chocolate factory in Pennsylvania when it opened on 30th May, 1906. But visitors from across the State soon came to marvel at its playgrounds, boating lake and band-stand… a ... Show More
12m 22s
Oct 2023
Milton Hershey: The Lord of Chocolate | Sweet Success | 1
<p>After two failed candy businesses, the confectioner Milton Hershey discovers a new recipe for making caramels and starts the Lancaster Caramel Company. The business makes him a millionaire, but he quickly becomes interested in the seductive promise of a new product: chocolate. ... Show More
37m 12s
Oct 2023
Mars Wrigley's Bowl-Filling Candy Campaign
<p>Today is Tuesday, October 24, and we're looking at Mars Wrigley vs. Hershey.</p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/priv ... Show More
3m 8s
Jun 2023
How Horrible Chocolate Helped Win World War II
A successful military hinges on nutrition, and modern warfare is no different. In today's episode, Ben, Noel and Max dive to the strange deal Uncle Sam made with the Hershey chocolate company: creating a candy bar that tasted terrible -- on purpose.See omnystudio.com/listener for ... Show More
30m 33s
Feb 2024
Pepsi: Doing Good Business | Special Markets | 1
<p>In 1940, Pepsi President Walter Mack makes headlines by hiring a team of Black salesmen to target African American customers in a new “special markets” division. The pioneering sales team ventures into the Jim Crow south, where they build Pepsi’s brand loyalty among the Black ... Show More
36m 17s
Listen to millions of songs and podcasts on Anghami