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Oct 2019
23m 23s

Hershey vs Mars - Blast Off | 2

Wondery
About this episode
It’s 1923 and the Hershey Chocolate Company dominates the candy bar business. With its milk chocolate Hershey bar and bite-sized Kisses, Hershey seems impossible to beat.  But in a Chicago police station, an awkward father-son reunion is about to sire a new challenger in the candy business. That challenger is Mars and it’ll make its breakthrough by wrappin ... Show More
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Nov 2019
The Raisin Cartels: A Desperate Brotherhood | 1
<p>The humble raisin: it’s hard to imagine that dried grapes are at the center of one of the longest running business wars in the United States. But with almost all of the country’s raisins coming from a small area in California’s Central Valley, it is a brutal and cutthroat indu ... Show More
23m 10s
Nov 2019
The Raisin Cartels - A New Sheriff in Raisin Land | 2
<p>Facing a shrinking raisin market, Sun-Maid hires a new CEO with a mandate to make raisins popular with Millennials. He believes part of the reason consumers are spurning raisins is the price and is set on Sun-Maid paying less money to farmers. This puts him on a collision cour ... Show More
22 m
Nov 2019
The Raisin Cartels - Gambling the Future | 3
<p>In the midst of their heated negotiations over the price of raisins, the CEO of Sun-Maid and the head of the Raisin Bargaining Association face off, each making their pitch about the state of the raisin industry and the road forward. It’s the first time the two men have been a ... Show More
21m 46s
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