Podcast Listeners! Think you're going to love this conversation with Phil, especially if you're in the Real Estate / Mortgage business. We talk about the evolution of marketing in this world, from Yellow Pages to Facebook Groups, and how building your reputation through adding value is the move. There's ton of little moments and insights in this episode and would love to hear which you're going to apply. Tweet me @garyvee, I'm watching ;)
Topics from Today’s Episode:
1:10 | Reputation matters
4:45 | Running fbs ads vs direct mail
7:15 | Being a firefighter is the business
8:30 | Everything is my fault
10:00 | All awareness isn’t equal
10:25 | Internet Eliminates everyone who doesn’t add value
12:00 | Where my ideas come from
13:50 | Chamber of commerce <> Facebook groups
17:00 | Where my talents meet my happiness
17:10 | ROI vs ROE (crossover)
18:05 | Sales vs Marketing
21:15 | Trust vs Relevance