Spencer Harrison, an associate professor at INSEAD, says that managers in any industry can learn from the success of the Marvel movie franchise. While some sequels lack creativity, Marvel manages to make each of its new releases just different enough, so consumers are not just satisfied but also surprised. Research shows that several strategies drive this su ... Show More
Mar 26
Strategy Summit 2026: Inventive Strategy and the ‘Unbossed’ Organization
As AI takes hold of the business world, is long-term competitive advantage a thing of the past? In this four-part special series, we'll share conversations from the recent HBR Strategy Summit to help you get ahead. In this episode, Columbia Business School professor Rita McGrath ... Show More
25m 10s
Nov 2023
WeWork, Adam Neumann, and the end of an empire
WeWork’s tumultuous ride has come to an end. We chatted with journalist Reeves Wiedeman, author of Billion Dollar Loser: The Epic Rise and Spectacular Fall of Adam Neumann and WeWork, about one of the wildest and most dramatic startup stories in corporate America’s history.
“The ... Show More
1h 2m
Jun 2023
#676: David Maisel of Marvel Studios Fame — Never-Before-Heard Tales of Hollywood Dealmaking, The Art of Aiming Big, Lessons from Power Broker Michael Ovitz, Combining Business Smarts with Street Smarts, The Making (and Importance) of Iron Man, Selling to Disney for $4 Billion, and Much More
2h 33m
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