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Jun 2019
22m 39s

Anheuser-Busch vs Miller - Miller Killer...

Wondery
About this episode

It’s the late 1970s and Miller is hurtling towards the top of the brewing industry on the back of High Life and Lite. Anheuser-Busch’s new leader August Busch III knows he must act fast to stop the threat.

But before he can do that there’s internal problems that need fixing. A strike has shut down the company’s breweries and threatening to leave the business disunited and demoralized at the worst possible moment.


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