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May 2019
5m 35s

The next global agricultural revolution ...

TED
About this episode

Meat production is destroying the planet and jeopardizing our health -- but people aren't going to eat less meat unless we give them alternatives that cost the same (or less) and that taste the same (or better). In an eye-opening talk, food innovator and TED Fellow Bruce Friedrich shows the plant- and cell-based products that could soon transform the global meat industry -- and your dinner plate.



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