It’s 1961. Since his father retired 5 years earlier, Thomas Watson Jr pushed to modernize IBM from the top down. New management, new ideas, newer, faster, machines. The company has grown, employing 1,000 people, they’ve dominated the emerging computer market... and managed to frustrate the public all at the same time. IBM’s new technology is confusing and th ... Show More
Aug 2019
Business Battles | Monster vs Beats by Dre | 1
<p>With all the hype around portable and smart speakers, it’s easy to forget that they didn’t always exist. In fact, it took one fateful meeting with Monster Cables and Interscope Records to really kick the industry off. In this one-episode Business Battle, we explore the time wh ... Show More
26m 16s
Oct 2019
Facebook vs Snapchat - Vanishing Act | 1
<p>It’s April 2011, and Evan Spiegel is about to present his class project. Right now, it's called Picaboo. Soon, it's going to become Snapchat. But for Spiegel, this is more important than grades--at stake are potential investors and the future of communication as we know it.</p ... Show More
26m 7s
Jul 2023
The Disappearance of General Magic | The Pocket Crystal | 1
<p>Almost two decades before the launch of the iPhone, Apple Executive Marc Porat launches a project to develop the world’s first smartphone. But to fulfill his ambitions, he will have to launch his own company: General Magic. There, he will assemble a team of brilliant engineers ... Show More
34m 33s
Jan 2020
Dell Computers: Michael Dell (2018)
Before it became fashionable to start a tech company in your dorm room, Michael Dell did exactly that. In 1983, he began selling upgrade kits for PC's out of his dorm at UT Austin. A few months later he dropped out of school to focus full time on the PC business. At age of 27, he ... Show More
46m 54s
May 2024
Leveling Up Nintendo | Jumpman | 1
<p>Nintendo launches an American subsidiary, but the company struggles until it releases an innovative platform game that introduces the world to an iconic new hero.</p><p>Need more Business Movers? With Wondery+, enjoy exclusive seasons, early access to new ones, and they’re alw ... Show More
36m 36s