logo
episode-header-image
Dec 2014
13m 33s

Ignoring the Competition, Niche Marketin...

Gary Vaynerchuk
About this episode

#QOTD: How was your Thanksgiving? AND, what's your Jets vs. Dolphins prediction for tonight's game?

I literally spend ZERO time focusing on my competition. I don't look to the right of me or the left of me -- It's all forward moving for this guy. I focus ALL of my time on people, the teams around me, and our focus for the future.

Do I know what the competition is doing? Sure, to some level - but I never go deep as my understanding typically goes as far as reading headlines and hearing some of the buzz of the industry. The biggest mistake I see entrepreneurs making is paying too much attention to those around them. Sure, take a look back once and while to see who's on your tail, but at the end of the day your focus needs to be on your own domain. If you can focus all of your attention to accomplishing what you set out to do, full-steam ahead, you'll win. 

Not only will you win but you'll be able to razz the competition a bit while you ignore them :) I find that not paying attention to your competitors is actually a tactic to be used and a competitive advantage which allows you to focus your energy on the work you've set out to do in the ways in which you've set out to do it.

Up next
Jul 10
TRAILER: The 2025 Organic Content Strategy That Actually Works
🎧 Gary Vee breaks down how AI is transforming content creation and why most brands will get left behind if they don’t adapt in 2025.👉 Listen to the full episode here:https://open.spotify.com/episode/3RYljjnS3wpJsXNYAEU80b?si=f932557e79ac48c2 
32s
Jul 10
The 2025 Organic Content Strategy That Actually Works
AI is disrupting content faster than most people are ready for. In this raw workshop-style session, Gary Vee breaks down how organic content strategy needs to evolve in 2025. From cheaper, faster production to shifting audience expectations, this episode dives into what’s working ... Show More
29m 24s
Jul 8
Codie Sanchez x GaryVee: AI, Marketing & Building a Lasting Business
In this interview, Codie Sanchez sits down with Gary Vaynerchuk for a wide-ranging conversation on where attention is shifting, how AI is changing the landscape of marketing and entrepreneurship, and what it really takes to build a business that lasts. Codie challenges Gary in wa ... Show More
1h 15m
Recommended Episodes
Jul 2022
258: Being competitive the right way (Strategy Skills classics)
For this episode, let's revisit the 42nd podcast on the Corporate Strategy & Transformation study. What I noticed on this, and other studies is that the associates and business analysts are very competitive, in a way that is damaging to clients, to the firm and to their own caree ... Show More
14m 10s
Feb 2021
Why You Shouldn't Focus On Your Competition in 2021
Most of my life is spent working with teams in companies – helping grow leaders at all levels. I hear so much talk about "our competitors" and "how hard it is to win in these tough times" and that "the market’s shrinking."  Thinking about your competition is a waste of time and a ... Show More
2m 6s
Jun 2017
USR 231: Win The Battle For Eyeballs To Grow Your Business
“The battle is won before you even set foot on the field”   The RESULT and IMPACT of your business is determined before the launch, before the month starts, and even before the year begins. It starts with what you do everyday.   You need to have a strategy in place to continue to ... Show More
18m 39s
Dec 2023
409: Being competitive the right way (Strategy Skills classics)
For this episode, let's revisit the 42nd podcast on the Corporate Strategy & Transformation study. What I noticed on this, and other studies is that the associates and business analysts are very competitive, in a way that is damaging to clients, to the firm and to their own caree ... Show More
14m 10s
Apr 2024
Permission to Celebrate YOUR Wins in Entrepreneurship
All my fellow entrepreneurs out there - do you ever take a moment to soak in the fact that you’ve created a business, a product, or something that is out there making people’s lives better? I hope this episode is a reminder to do that, because Chris and I are taking this moment t ... Show More
23m 1s
Jan 2024
#644: You Are Your Niche: How To Stand Out In A Saturated Industry
Here’s why there’s always enough room for you in a saturated market. As an entrepreneur, I bet you've heard about market saturation a million times. Well, we’re talking about it some more today, BUT we’re focusing on reframing your emotions and feelings around it. Because trust m ... Show More
25m 46s
Jan 2024
257. La méthode pas-à-pas pour se différencier de la concurrence
Découvrez 5 stratégies marketing pour vous différencier de vos concurrents ! 🚀 Cet épisode est un mini-atelier dont le but est de vous faire prendre conscience de vos forces en tant qu’entrepreneur pour trouver plus de clients. Des clients qui seront, surtout, ravis de travaille ... Show More
28m 8s
Sep 2021
3 Tips for Avoiding Burnout in Your Business
Recently, I told JD that I felt burnt out.We are doing big things in our business, and that takes big energy to bring to fruition.>>As much as I wanted to continue to push forward towards our dreams, I knew I needed to take a break.<<Have you ever felt the same, but you continued ... Show More
15m 50s