logo
episode-header-image
Jan 2015
15m 27s

Franchising, Open Courses & Cash or Expo...

Gary Vaynerchuk
About this episode

#QOTD
Part 1: Give me your feedback, are you excited about instagram bringing a visual element to the show? 
Part 2: Are you going to submit a question via instagram? 


If you are building a consumer facing business, like a restaurant for example, then a franchise is a great thing to do. But, something to ask is—are you trying to franchise your name? A lot of people have tried to franchise me. Yeah. Me. As in Garyvee. I got so many pitches when “Crush It” came out in 2010. People wanted to build courses that they would teach, but it would syphon up to me. That was something I wasn't comfortable with because I don’t feel like it represented me. I wouldn't want to franchise that route.

So if you're asking me about franchising yourself, I'm going to say no. Having other people represent "you", to scale your "brand" as a franchise, just doesn't make sense any more. With YouTube and all the other forms of social media available, you just don't need it. 

BUT let's say you're franchising your restaurant or retail business. If that is the case, I am comfortable saying: go for it. You can make suer your brand is ensured with lots of rules, lots of legal jargon and intense training. Whatever you need to do to scale that, do it. It might be tough, but it will be worth it to keep the core values of your business intact. 

Up next
Yesterday
6 Minutes to Change the Next 60 Years of Your Life
In this episode of The GaryVee Audio Experience, I talk about why entrepreneurship at 45, 50, 60, or 72 is more real than ever. I share the 7 p.m. to 2 a.m. window, why your experience actually beats a 20-year-old's naivete, and why the market doesn't care about your age if you c ... Show More
6m 44s
Aug 8
MAKE POSITIVITY LOUDER
In this episode of The GaryVee Audio Experience, I talk about why I feel more responsibility than ever to make positivity louder. I share why the odds of becoming a human being... 400 trillion to 1, are the reason I'm happy 24/7, 365. I also discuss why nobody cares about your ex ... Show More
4m 17s
Aug 7
Why Live Shopping and Collectibles are the #1 Opportunity in 2026
In this episode of the GaryVee Audio Experience, I sit down with Logan Paul at the National Sports Card Convention in Chicago, IL to talk about how the market has become dramatically more disciplined and why people need to grow up around accountability. I share why you should nev ... Show More
43m 17s
Recommended Episodes
Dec 2022
Want to Scale Your Business As a Franchise? Get the Scoop with The Scout Guide
Send us Fan MailBusiness franchises are everywhere! You see several in the form of fast food chains whenever and wherever you get off the interstate. And while I’ve talked about scaling your business on the show before, I haven’t gone deep into more traditional ways to do it like ... Show More
48m 44s
Apr 2024
#130 FranShares: Invest in Franchises
After spending a decade as a franchise broker, Kenny Rose decided to break out on his own and start FranShares. An alternative investment platform where anyone can invest in franchises. Now you can own a piece of your local fast food joint, a medspa, even a car wash! But will the ... Show More
42m 49s
Oct 2017
Franchise Negotiations
<p><span style="font-size: 10pt;">Dominic is a serial entrepreneur who also happens to be a business coach.  He has built and sold two multinational businesses in the last two years. He is the global franchisor for a company called Focal Point Coaching which is a company that he ... Show More
40m 33s
Nov 2023
Franchises On Fire with Lance Graulich
Lance Graulich is a podcast host (Eye On Franchising) and successful franchisee turned franchise consultant who helps change the lives of people who want to leave their 9 to 5 to be their own boss. Top 3 Value Bombs 1. Anyone can become a business owner. It starts with shifting y ... Show More
25m 33s
May 2023
How to Franchise Your Small Business with Dr. Tom DuFore
Dr. Tom DuFore is a franchise expert and CEO of Big Sky Franchise Team, an award-winning consulting firm helping entrepreneurs franchise their businesses. He has consulted with or advised more than 700 franchisors over the last 20 years. He also hosts the Multiply Your Success po ... Show More
25m 11s
Dec 2016
511: Best of 2016, Starting a Business
The second installment of the year end wraps is on the topic of entrepreneurship and advice for aspiring business owners or brands. I know a lot of you are eager to launch or grow your own company, to be self-employed, call your own shots, that’s the dream, right? Many of my gues ... Show More
22m 59s