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Sep 9
29m 15s

MS NOW Wants to Turn Its Viewers Into a ...

WIRED
About this episode
When Rebecca Kutler accepted the job as president of cable news channel MS Now, formerly known as MSNBC, she knew what she was getting into. The top 3 cable news channel, MS was about to go into a massive re-brand having been spun off from NBC. Despite those betting against her, the rebrand has had continuous double-digit audience growth. No small feat these ... Show More
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30m 5s
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