Today’s callers: Shawn from Saskatchewan weighs whether brand-building or licensing is best for his card-based party game. Then Shirin in Texas wants to differentiate her graphic stationery in a crowded Etsy marketplace. And Mark from New Jersey works through refocusing his line of craft spirits. Plus, Carlton’s recent efforts to pass on his trendspottting t ... Show More
Aug 17
Bobbie: Laura Modi. How a Baby Formula Startup Took Market Share From Two Industry Giants
Laura Modi set out to build a better infant formula. What followed was years of setbacks: a crippling dispute with the FDA, a frustrating search for a manufacturer, and the constant fear that the company would run out of money before it reached customers.But today, Bobbie generat ... Show More
1h 19m
Mar 2024
How To Find Your First Customers
You've built a product, but how do you take it to market? And who even wants it? To answer that, we've set up a unique call between an entrepreneur and an expert. Birna Dröfn Birgisdóttir built a brainstorming tool called Bulby, and is now ready to take it to market — but isn't s ... Show More
34m 3s
May 2021
011: From Redundancy To $19k ONE MONTH After Launch: Korean Beauty, Micro-Influencers, And The Manufacturing Challenge
Elita Gluscevic and Stephanie Turzi had an incredible product idea, but suddenly found themselves feeling a little overwhelmed and unsure of where to go next. With a background in marketing and graphic design, the friends knew they wanted to launch a chin-lifting mask based on a ... Show More
41 m
Oct 2021
How to Start Your Own Business During a Global Pandemic with Samantha Woolf and Hilla Narov
After 20 years in the corporate world, just over a year ago in perhaps the most unlikely time, Samantha Woolf and Hilla Narov took the leap and founded their own marketing & entertainment agency. Not only do they make authentic connections between brands and talent, but they have ... Show More
22m 25s