Here's a number that should stop you: 11,000 pairs of jeans, sold in 36 hours, from one video posted by a customer with just 5,000 followers. That's the end result of years of work by Brieane Olson, CEO of Pacsun, who decided her brand needed to stop talking at its customers and start building with them. In this episode, Olson shares strategies from her new ... Show More
Nov 9
The Man Behind Madden on Building Another Hit
Most hit makers never make a second hit. Bing Gordon cracked the code. As part of the founding team at Electronic Arts, he helped build Madden, The Sims, and SimCity, and learned exactly why people return to a product (or don’t). His first question for any business is a strange o ... Show More
26m 11s
Aug 2025
How work design can reignite tremendous results
Too many teams are stuck in a swirl. Unclear on priorities, disconnection from purpose, and lost momentum. But we don’t need org-wide overhauls to fix it. In this episode, I’m sharing four practical shifts leaders are making right now to redesign how work gets done - from the ins ... Show More
9m 57s