Getting a new customer through the door is one thing, but making sure they understand how things work is another. In this episode, Jason Fried and David Heinemeier Hansson break down how (and why) 37signals redesigned the onboarding experience with their latest version of Basecamp, why onboarding is one of the easiest things to overlook, and what it looks li ... Show More
Jul 29
What's the worst that could happen?
Many entrepreneurs spend more time worrying about what could go wrong than actually finding out. In this episode, Jason Fried and David Heinemeier Hansson detail how 37signals approaches experimentation, why lowering the stakes on most decisions leads to better ones, and how lett ... Show More
25m 38s
Jul 1
AI Challenges in Software Development
AI didn't just speed up the development of Basecamp 5, it changed how it was built. This week, Jason Fried and David Heinemeier Hansson break down how much of a role AI played in building their latest product, where it shines, and how 37signals had to adjust its process to keep t ... Show More
32m 3s
May 2022
Turning a Problem into an Opportunity
As a business leader, how do you think about a recession, and what’s your approach? Hint: It’s not the strongest that will survive, but the ones who respond best to change. Kipp and Kieran give tangible advice on what will make or break your business in the next 24 months, compan ... Show More
20m 53s
Apr 2024
57 Minutes of Business Tactics & Lessons l Podcast With Friends Ep. 15
<p>On today's episode of Podcast With Friends, I sit down with Vinay Menda, Devon Lévesque, Chris Olexa, and Justin Smith. The conversation delved into the realities of entrepreneurship, the importance of attention as an asset, and the emotional impact of business failures. ... Show More
57m 15s
Nov 2022
How to Think Bigger (feat. Mattress Mack and Asymmetric Upside)
<p>Most entrepreneurs spend the majority of their time doing things that, even if they work, won't make a meaningful difference. Our default state is reactive, iterative work. To be a successful founder, you need to do things with the potential for asymmetric upside. Today, we ta ... Show More
21m 1s