After tracing her own chronic skin and hair issues back to hard water, Karlee Zhang partnered with Omer Ozener to build Hello Klean on just £60,000 of personal savings. By educating consumers on an invisible problem and leveraging a “free trial” strategy, they created a new “shower care” category that now boasts more than 90,000 active subscribers.
Jun 11
How Getting Back to Basics Turned 437 Into an 8-Figure Brand
Hyla Nayeri co-founded 437, a bootstrapped activewear brand, into an eight-figure business— and she did it by simplifying ruthlessly, betting on organic social and influencer marketing, and protecting a culture that includes a four-day workweek. For more on 437 and show notes cli ... Show More
41m 37s
<p>Corey Veverka acquired the business where he had worked for years, mitigating his risk & removing the need for a search. </p><p>Topics in Corey’s interview:</p><ul><li>Corey bought a business without doing a search</li><li>Accepting that buying a $5m business can be "norma ... Show More
<p>Chandler Reed reflects on buying a project-based business in 2021, seeing sales soar, then crash, then surge again. </p><p>Topics in Chandler’s interview:</p><ul><li>His unconventional entrance into the search space</li><li>Buying a commercial lighting contractor</li><li>Incen ... Show More
<p>Elliott Edge started as a searcher looking for a single business, then pivoted to a roll-up. He's 7 acquisitions in.</p><p>Topics in Elliot’s interview:</p><ul><li>His philosophy on submitting LOI’s</li><li>Acquiring a managed service provider amidst Covid</li><li>His wife’s r ... Show More