YouTube is officially an audio platform. Karin Robinson, Senior Director of Strategy at Edelman, on whether we all need to open our eyes.
Also on the show: as the Warner Brothers deal is signed off by the shareholders... STV Studios CEO David Mortimer on mergers, acquisitions and more in the TV sector.
All that plus: Channel 4 launches a root-and-branch review... and there’s The Audio Network Media Quiz, where we test our guests’ grasp of the week’s news... by dropping some big names.
The Media Quiz is sponsored by Audio Network. Ben selects the music to score each episode and he and the team can do it for you too at audionetwork.com
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A Rethink Audio production, produced by Matt Hill with post-production from Podcast Discovery.
What The Media Club has been reading this week:
YouTube and SiriusXM partner on audio advertising
Sounds Profitable Audio Primes 2026 report
Channel 4 launches strategic review under Priya Dogra
Channel 4: runners and riders to replace Ian Katz
Sky News launches paywalled content
Standard website now run by Independent
Richard Bacon Interviews More Successful People
Journalist On The Hook For £14k After Investigation
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