Mar 26
28m 17s
Are you lowering your nightly rates because your calendar looks empty? If so, you might be panic pricing and leaving money on the table.
In this episode of Thanks for Visiting, Sarah and Annette break down one of the most overlooked metrics in short-term rental pricing strategy: your booking window.
Your booking window tells you when guests actually start shopping and booking their stay. If you don’t understand this data, you may be discounting too early, waiting too long to adjust pricing, or reacting emotionally instead of strategically.
The hosts share the two biggest pricing mistakes they see hosts make, how to identify your booking window, and a simple framework to divide your calendar into zones so you can make better pricing decisions.
If you’ve ever stared at an empty calendar and felt tempted to slash your prices, this episode will help you replace panic with data and turn your calendar into a revenue tool.
Remember: there is cash in your calendar, you just need the right strategy to mine it.