Bad Bunny, the Puerto Rican superstar Benito Antonio Martínez Ocasio, dominated headlines this week with his explosive Super Bowl LX halftime show on February 8 at Levi's Stadium in Santa Clara, California. According to ABC News, he brought Puerto Rican culture front and center, opening with "Tití Me Preguntó" amid a sugar cane field scene, then crashing through a market roof set for "BAILE INoLVIDABLE" and "NUEVAYoL." Dressed in an all-white jersey emblazoned with "Ocasio," he waved a Puerto Rican flag, handed a Grammy to a young boy on stage symbolizing immigrant dreams, and closed with fireworks during "DtMF."
CBS News reports guest stars lit up the performance: Lady Gaga in a salsa twist on "Die with a Smile," Ricky Martin on "Lo Que Le Paso a Hawaii," plus Cardi B, Jessica Alba, Karol G, and Pedro Pascal. The setlist, per Business Insider, pulled from hits like "Yo Perreo Sola," "Safaera," "Party," "Monaco," "El Apagón," and tracks from his Grammy-winning album Debí Tirar Más Fotos, the first all-Spanish project to snag Album of the Year just a week prior.
The show marked history as the first primarily Spanish-language halftime spectacle, sparking massive buzz. Apple Music data shows Bad Bunny listens spiked 7x post-show, with "DtMF," "BAILE INoLVIDABLE," and "Tití Me Preguntó" topping streams; lyrics views for "BAILE INoLVIDABLE" surged 119% in the US. It even featured a real wedding officiated onstage, as a Bad Bunny rep confirmed to the Associated Press.
Reactions poured in. NFL Commissioner Roger Goodell hailed him as one of the world's great artists, but President Trump blasted it on Truth Social as "absolutely terrible" and "disgusting," per CBS News, amid Bad Bunny's prior ICE critiques in his Grammy speech. Conservative group Turning Point USA countered with a Kid Rock stream.
Social media and music sites buzz with his global impact, from Shazam surges to tour announcements like Barcelona dates in May. This performance cements Bad Bunny's reign, blending reggaeton, plena, and personal storytelling.
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