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5m 10s

What is the Barnum effect?

BABABAM
About this episode
Have you ever felt like your horoscope was written just for you? Or a fortune’s cookie advice seemed incredibly relevant? You may be surprised, but it’s actually not such a coincidence after all. This psychological phenomenon is known as the Barnum effect. It’s a cognitive bias that occurs when people believe that generic personality descriptions and state ... Show More
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