In this unique episode, we flip the script. Kurtis Anderton, former top closer at BAD Marketing and founder of Agency Closers, turns the tables and interviews Eddie Maalouf instead of the usual format. Kurtis asks the questions nobody else would dare to ask, diving deep into Eddie's decision to buy Scoville Hot Chicken (and why he'd go all-in on chicken over Bad Marketing if forced to choose), his unconventional approach to family-business integration, the real story behind his brother's kidnapping in Haiti, and how he makes 50+ critical business decisions while casually sitting on beanbags.
You'll discover Eddie's philosophy on speed over perfection (making 100 decisions with 20% wrong beats making 3 perfect ones), his "poker face" advantage in crisis situations, why he negotiates every deal like his life depends on it, and his brutally honest take on parenting kids who are growing up with generational wealth. This isn't your typical business podcast, it's an unfiltered look inside the mind of someone operating multiple eight-figure businesses simultaneously, all while refusing to let any deal happen on terms that aren't his.
Chapters:
00:00 - Introduction & Kurtis's Journey at BAD Marketing
01:48 - Why Chicken? The Story Behind Scoville
06:04 - Simplifying Business: Menu Cuts & Systems
09:33 - Managing Multiple Businesses & Time Allocation
12:00 - Family & Relationship Integration
14:44 - Parenting with Wealth: Teaching Kids About Money
18:46 - Speed in Business: Making Fast Decisions
26:40 - Sales & Negotiation Mastery
37:20 - Brother's Kidnapping: Leadership Under Pressure
42:54 - Life Lessons & Legacy for His Daughters
54:51 - Closing Thoughts & Rapid Fire Questions