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Nov 4
52m 17s

How Shawn Nelson Built a $Billion Brand ...

Ryan Hanley, Bleav
About this episode

Join our community of fearless leaders in search of unreasonable outcomes...

This isn't your typical "rise and grind" story. Shawn David Nelson, founder of Lovesac, didn't build a furniture empire overnight — he spent 27 years doing the hard, often ugly work while most entrepreneurs quit.

Connect with Shawn Nelson:

From sewing giant beanbags in college to surviving a $30 million tariff hit, Shawn's story is raw, relentless, and radically honest.

In this episode, you'll discover:

  • Why "just doing something" beats perfect planning every time
  • How emotional intelligence separates the winners from the quitters
  • The underrated power of mental toughness — cold plunges and dirt bikes included
  • Why sustainability isn't a buzzword, but a business moat in a disposable world
  • How tariffs forced a pivot that actually made the company stronger

This is about presence — showing up fully even when it sucks. Energy — harnessing discomfort to grow. Awareness — mastering your emotions when everything's on the line. Kalibration — fine-tuning your business and mindset for the long haul.

Want a shortcut to 25 years of business lessons? Shawn's book and podcast are your no-fluff mentors.

Hit subscribe, turn on notifications, and let's get your hustle calibrated for real, lasting success.

This is the way.

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