What if you could create a private practice that truly works for you—one that honors your energy, values, and clients? That’s exactly what Bailey McBride, occupational therapist and founder of The Glimmer Project in Houston, Texas, has done.
Bailey’s journey began long before she became an OT. As the sister of an adult with Down syndrome, she grew up around people with support needs and quickly developed a passion for helping others. But it wasn’t until college that she discovered occupational therapy—a field that perfectly blended her love for connection, creativity, and care.
After years of working for other private practices, Bailey realized something wasn’t working. She loved her profession but was exhausted by the pace, the lack of autonomy, and the misalignment between her caseload and her passions. “I loved my job,” she shared, “but it was killing me softly.”
Like many therapists, she began to consider leaving the field altogether—but instead, she decided to bet on herself. With the support of her partner and guidance from the Start Your Private Practice Program, Bailey took the leap and started The Glimmer Project, specializing in sensory processing and nervous system regulation for both children and adults.
Bailey’s private practice started as a side hustle. When a speech therapist in her area offered her a shared clinic space, she decided to give it a try—renting a single room and seeing clients part-time. Within six months, she realized her private clients were not only filling her schedule but also replacing her salary. Now, Bailey works three days a week with clients and spends one day on admin tasks—earning more while working less.
In this episode, Bailey shares how she helps clients understand their sensory processing patterns and develop tools for nervous system regulation. Her clients include both children and adults, and she emphasizes education and collaboration with families. She also uses creative marketing tools that help families identify if they’re a good fit for her services. “I wanted clients to come to me already understanding what OT at Glimmer Project is all about,” she explained. “I don’t want to convince people to work with me; I want them to feel drawn to it.”
Bailey’s story is a reminder that private practice isn’t about working harder—it’s about working smarter, with heart, and on your own terms. She’s living proof that when you lead with purpose and set strong boundaries, you can build a business that supports both your clients and your life.
Ready to create a private practice that gives you the flexibility and fulfillment you deserve—just like Bailey has? The Start Your Private Practice Program will show you exactly how to do it, this is where Bailey and so many other SLPs and OTs have gotten the tools, systems, and confidence to make the leap. Visit www.StartYourPrivatePractice.com to learn more.
Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you...