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Oct 25
15m 48s

Episode 41 Shelf Life vs. Your Life: The...

Brad Young
About this episode

You are standing in the grocery store, navigating a labyrinth of aisles stacked high with colorful boxes, bags, and cans. You reach for a loaf of bread that promises to stay soft for weeks, a box of crackers that will be crisp a year from now, and a frozen dinner that offers a complete meal with a three-year shelf life. It feels like a modern miracle of convenience and value. You are a strategic person, a peak performer who values efficiency. This food seems to align perfectly with a busy, optimized lifestyle.

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