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Oct 2025
1h 6m

Pressbox and Tide Cleaners: Vijen Patel....

Guy Raz | Wondery
About this episode
What if the best startup isn’t sexy at all? In 2013, Vijen Patel left private equity to pursue “the least-worst idea”: dry cleaning. No patents. No app wizardry. Just laundry lockers in high-rises, ruthless unit economics, and a $1.99-a-shirt price that was seared into America’s brain. From bootstrapping routes at 5 a.m. to breaking even in 6 weeks, Vijen a ... Show More
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