The overarching definition of success today often looks like the accumulation of stuff – money, cars, property, clothing – anything that signals wealth. This means that success is also synonymous with overshoot, extraction, and consumption – none of which lead to healthy outcomes for the planet or the global good. But what might be possible if we were to redefine success to prioritize collective well-being instead of personal gain?
In today’s episode, Nate sits down with Dutch historian and author Rutger Bregman to discuss the concept of moral ambition, which he defines as the desire to be one of the best, measured by different standards of success: not by big payouts or fancy honorifics, but by the ability to tackle the world’s biggest problems. Bregman highlights the importance of entrepreneurs in driving social change and the necessity of cultural shifts to foster a more altruistic society, as well as the challenges faced in pursuing these ideals.
What possibilities might arise if we combined the idealism of an activist with the ambition of an entrepreneur? How can we apply the principles of entrepreneurship to better address global challenges? And how could a radical redefinition of success motivate the world’s top talent to make major contributions to our most pressing issues, leaving a legacy that actually makes a difference?
(Conversation recorded on July 8th, 2025)
About Rutger Bregman:
Rutger Bregman is a Dutch historian and author. Initially considering a career as an academic historian, Rutger instead ventured into journalism. He began his career at the Dutch newspaper De Volkskrant before moving to the independent journalism platform De Correspondent, for which he wrote for ten years. His books Humankind: A Hopeful History (2020) and Utopia for Realists: And How We Can Get There (2017) were both Sunday Times and New York Times bestsellers and have been translated into 46 languages.
In 2024, Rutger co-founded The School for Moral Ambition, a non-profit organization inspired by his latest book, Moral Ambition: Stop Wasting Your Talent and Start Making a Difference. The initiative helps people to take the step toward an impactful career.
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