logo
episode-header-image
Sep 29
38m 26s

S2 EP04 | How Consumerism Profits from W...

Womena
About this episode

What if beauty is just a sales tactic?

Let’s talk about how women, especially from a young age, are targeted by marketing that promotes harsh products and quick fixes that often backfire. From childhood toys like Barbies to teen magazines and early skincare routines, consumerism molds our ideas of beauty and what we think we need to fit in. 

We talk about anti-aging culture and the pressure to stay youthful at all costs. We also discuss how breaking free from these messages requires reclaiming our worth and embracing aging as a natural and beautiful part of life.

Hosted by Elissa Freiha (@freiha) and Amira Salah-Ahmed (@amiralx)


SUBSCRIBE to Apple Podcasts for EXCLUSIVE content and show us your love and support! : https://podcasts.apple.com/us/podcast/sage-takes-thyme/id1765472572 


Follow Sage Takes Thyme:

- IG: https://www.instagram.com/sagetakesthyme/

- Tiktok: https://www.tiktok.com/@sagetakesthyme


Follow Womena everywhere: 

- Subscribe to YouTube ( https://www.youtube.com/womena ) 

- Facebook ( https://www.facebook.com/womenaco ) 

- Instagram (https://www.instagram.com/womena )

- Tiktok (https://www.tiktok.com/@womena)

- LinkedIn ( https://www.linkedin.com/company/womenaco ) 

- Find out more (https://womena.com/ ) 

Up next
Sep 22
S2 EP03 | Have Reality Shows Become Everyone’s Guilty Pleasure?
Can You Enjoy Reality TV as a Feminist?This episode, we explore reality TV through both a media-savvy and feminist lens. From bingeing “Love is Blind” to analyzing the gender politics of “The Bachelor,” we talk about why reality shows are more than just entertainment—they’re comp ... Show More
55m 1s
Sep 16
S2 EP02 | How will AI drive the Arab world's sexual health revolution? (ft. Nour Emam)
This week, we’re joined by Nour Emam — Co-Founder and President of Daleela. Nour opens up about what it took to launch a platform dedicated to women’s health in a region where even basic terminology for women’s sexual health is often taboo. From confronting the hymen myths to lea ... Show More
54m 42s
Sep 8
S2 EP01 | What is feminine and how do we redefine womanhood?
We kick things off by unpacking how misogynistic ideals have historically molded femininity into a performance — from how we dress and laugh, to how we’re expected to serve and shrink ourselves for others. We explore how younger generations are both challenging and, at times, unk ... Show More
1h 6m
Recommended Episodes
May 2025
Uplift: She challenges the anti-aging narrative and replaces it with a pro-aging.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Germaine Bolds-Leftridge. 💼 Business Overview I Know Skincare: A skincare brand created to empower women—especially Black women—by embracing their real age and prom ... Show More
22m 55s
Jul 2024
the beauty paradox: unpacking our toxic obsession with youth and appearance [preview]
Why are we so obsessed with looking young, and what does this obsession say about us as a society? From the ads we see on TV and social media to the conversations we have with friends and family, there's a relentless focus on maintaining a youthful appearance. But have you ever s ... Show More
39m 9s
Nov 2024
Brittany Lo
Brittany Lo is the innovative entrepreneur behind Beia Beauty and Beautini. Her journey from young beauty enthusiast to a founder in the competitive beauty industry is nothing short of inspiring. She built Beautini, a luxury bridal beauty brand, and Beia, a skincare line designed ... Show More
27m 55s
Nov 2024
Skincare and Beauty Do’s and Don'ts from Esthetician Emily Durski
Ep 201: Allison has her friend, Emily Durski (a fellow Nebraska Native) on to share about her journey from the restaurant industry to becoming a successful esthetician specializing in eyebrow aesthetics. Emily offers practical skincare advice for beginners, the significance of a ... Show More
51m 58s
Aug 2024
How Tweens Took Over the Beauty Aisle
2024 has brought forth the arrival of the “Sephora tweens,” which refers to members of Gen Alpha (roughly defined as those born between 2010 and 2024) who have enthusiastically taken to buying up skincare and makeup. This phenomenon, driven largely by beauty-related chatter on so ... Show More
34m 24s
Feb 2025
5 Life Lessons I'd Teach My Younger Self
The things we wasted our money on in our early 20s, “dream careers” to stop chasing & reminders to enjoy the life you’re living NOW. Inspired by the “I met my younger self for coffee” trend you’ve seen all over social media, we share the life lessons we’d tell our younger selves. ... Show More
32m 16s
Mar 2025
25+ Ways To Glow Up In 2025
Budget buys that’ll change your life, mantras to live by & apps that you need to download IMMEDIATELY, we share glow up tips for your wallet, mind, soul & more. We also dish the products everyone needs in their beauty bags, our go-to jewellery brands & a strategy to help you soun ... Show More
49m 30s
Feb 2025
Vita Sidorkina Gets Candid: Beauty Standards, Aging and The Industry
This episode is brought to you by Puori: Clean protein powder is here with Puori’s Pw1 Whey Protein, and we have an exciting deal for you! Right now, get 20% off, or if you choose their already discounted subscription, you get almost a third off the price! Only available when you ... Show More
1h 2m
Sep 24
Skincare Myths That Are Wasting Your Money
The skincare products that aren't worth the cash, the SPF drama that has been all over your FYP and if "anti-ageing" products are BS or legit with Dr Michelle Wong (aka @labmuffinbeautyscience). Plus, we play a spicy game of smash or pass: beauty trend & skincare edition to revea ... Show More
40m 23s
Jun 2025
Things We Need Unlearn In Our 20s (& Beyond)
The F word we need to stop using, only celebrating traditional milestones, toxic habits that impact our relationship with money & other things we need to unsubscribe from in our 20s (or any age). Plus, we share our top recs that we’re OBSESSED with this week. ⚡CHUCK US A FOLLOW F ... Show More
31m 7s