logo
episode-header-image
Yesterday
1h 4m

Startup Tech Stacks: Make Your Product S...

Yaniv Bernstein, Chris Saad
About this episode

What makes a great tech infrastructure startup? And how do the best ones successfully navigate, and stand out from, the overcrowded market?


In this episode, Yaniv is joined by Joseph Ruscio, General Partner at Heavybit and former CTO of Vibrato, to unpack the dos and don'ts of tech infrastructure startups, how open source fuels growth, and why AI is changing the way software is built.


With over 20 years in system software and a portfolio including LaunchDarkly, Netlify, and PagerDuty, Joe brings a front-row perspective to the future of startup building. The conversation dives into bottom-up growth, developer adoption, and the open source strategies that give founders leverage—and how AI agents are reshaping the role of the software engineer.


In this episode, you will:

  • Understand why bottom-up adoption often beats enterprise sales for startup growth
  • Learn how AWS scaled from startups to Fortune 500s—and what founders can copy
  • Discover the power of open source as a go-to-market strategy (and its pitfalls)
  • See why giving away your product can actually accelerate growth and community adoption
  • Explore how AI is changing developer workflows and the future role of engineers
  • Identify the risks of being “too close to your own pain” as a technical founder
  • Apply practical guidelines for choosing your startup’s tech stack without overthinking


DevGuild Open Source: http://heavybit.com/devguild/open-source 



The Pact 

Honor the Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:

  • Follow, rate, and review us in your listening app
  • Subscribe to the TSP Mailing List to gain access to exclusive newsletter-only content and early access to information on upcoming episodes: https://thestartuppodcast.beehiiv.com/subscribe 
  • Secure your official TSP merchandise at https://shop.tsp.show/  
  • Follow us here on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg 
  • Give us a public shout-out on LinkedIn or anywhere you have a social media following


Key links

Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A 

The Startup Podcast website: https://www.tsp.show/episodes/


Learn more about Chris and Yaniv

Work 1:1 with Chris: http://chrissaad.com/advisory/  

Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/  

Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/


Producer: Justin McArthur https://www.linkedin.com/in/justin-mcarthur

Intro Voice: Jeremiah Owyang https://web-strategist.com/


Up next
Aug 21
Insiders React: Meta to Shrink AI Division – Is This the Beginning of the End?
Is the AI hype cycle about to burst?For months, investors and founders have chased sky-high valuations, billion-dollar hires, and promises of superintelligence, but Meta's drastic plans to cut back its AI division seem to indicate a bleak future for LLMs and AI at large.In this e ... Show More
27m 47s
Aug 18
YC Founder’s 13 Timeless Startup Principles: 'Ramen Profitable’ and More
This new era of AI-driven startups has many founders still believing success is about having the perfect product roadmap. The truth, however, is far more counterintuitive.In this episode, Yaniv and Chris dive into timeless lessons from Paul Graham’s legendary essay “Startups in 1 ... Show More
44m 14s
Aug 14
Insiders React: GPT-5 Is ‘Fast Fashion’ For Software + Apple’s $600B Commitment, Altman vs Musk (...Again)
Is AI threatening traditional subscription software models and accelerating competitive turnover? Sam Altman thinks so.In this episode, Chris and Ray discuss OpenAI’s GPT-5 release, and Altman's prediction that AI will enable a “fast fashion” era of SaaS, where applications can b ... Show More
41m 37s
Recommended Episodes
Oct 2024
$500M Founder Shares Unorthodox Growth Tactics (That Worked!)
Ep. 266 What's the secret to solving customer problems in 30 minutes? Kieran and Varun Anand (co-founder and COO of Clay) dive into the onboarding magic that built a $500M business by addressing user issues effectively and efficiently. Learn more on how interactive guidance trans ... Show More
43m 29s
Dec 2024
How To Pitch Your Product Without Being Too "Salesy" | Scott Clary
Learn how to invest in real estate with the Cashflow 2.0 System! Your business in a box with 1:1 coaching, motivated seller leads, & softwares. https://www.wealthyinvestor.com/ --- On today’s episode of The Wealthy Way, I sit down with Scott Clary, a powerhouse entrepreneur, inve ... Show More
1h 11m
Dec 2024
How is AI revolutionizing Product Led Growth (PLG)?
Ep. 288 How is AI revolutionizing Product Led Growth (PLG)? Kipp and Kieran dive into the transformative power of AI in accelerating PLG strategies with insights from Christopher Miller's stellar episode on the fundamentals of product-led growth. Learn more on effectively leverag ... Show More
18m 42s
Mar 2024
When Scaling Your Start-Up, Don’t Lose What Makes It Special
So, you’ve successfully scaled your start-up and you’re growing into a mature company. What, if anything, should you retain from those early days? Harvard Business School professor Ranjay Gulati says the most successful organizations have one thing in common: a soul. “Soul” goes ... Show More
26m 57s
Jul 2021
How to Leverage Business Tectonic Shifts to Leapfrog our Competitors with Nathan Gwilliam
Nathan Gwilliam is a serial entrepreneur who created and sold 3 digital ventures. He is the host of the Monetization Nation blog, podcast, and YouTube channel. Created and run Adoption.com. TEDx speaker. #digitalmonetizer Top 3 Value Bombs: 1. One of the ways we can identify and ... Show More
25m 20s
Jul 22
How to Vibe Code Tools That Actually Grow Your Business
Want our 10 Vibe Code Prompts? Get it here: https://clickhubspot.com/aeh Ep. 345 Is “vibe coding” the most addictive and important new skill for marketers in 2025? Kieran dives into how any marketer can quickly build lightweight tools and apps using AI and no-code platforms like ... Show More
24m 47s
Sep 2024
Ignore the Hype - Startup Different with David Sinkinson
David Sinkinson is a proven SaaS entrepreneur and Chief Podcast Officer of Startup Different. Top 3 Value Bombs 1. One of the most real challenge that entrepreneurs face is psychological and it changes over time. 2. Your business needs you to be you and that is the biggest psycho ... Show More
23m 16s
Aug 14
Elevate Your Success
Welcome to Accelerate Your Business Growth. In this episode, Diane Helbig sits down with Curtis McCollum—mindset coach and host of The Curtis McCollum Show—to explore how entrepreneurs and business leaders can identify and break through subconscious blocks that may be limiting th ... Show More
16m 19s
Aug 11
Episode 779: The 11 Weirdest Things That Only Entrepreneurs Do That Keep Getting Them Into Trouble
Are you a serial creator stuck in "go mode" who can't stop launching new things? Do you find yourself focused on generating more revenue without ever increasing your profit? Today, we perform a much-needed reality check and expose 11 of the most common toxic traits that get entre ... Show More
27m 55s
Jun 2
From Lockdown Startup to Global Brand: The Possum Play Approach to eCommerce Expansion
Renee Cizel & Giorgia Rossi from Possum Play, sellers of the play sofa that transforms into 100s of different configurations! Founded in 2021 they now sell internationally via their 3 country specific Shopify stores, with 40,000 happy families loving the product already. Hit PLAY ... Show More
29m 23s