Jan 24
How to Beat the Competition Without Lowering Your Prices w/ Chris Do | Ep 415
In this episode, Chris Do challenges the belief that creative work is a commodity and explains why lowering prices is rarely the right solution. He reframes competition through the lens of imagination, using everyday examples to show how value is created through differentiation, ... Show More
6m 45s
Jan 22
Turning Life’s Hardest Moments Into Growth w/ Dr. John Demartini| Ep 414
In this episode, Chris Do sits down with Dr. John Demartini for a wide-ranging conversation on human perception, trauma, and the power of reframing life experiences. Dr. Demartini shares his extraordinary personal journey—from severe learning challenges and homelessness to becomi ... Show More
47m 20s
Jan 17
The Secret Behind Authentic Personal Branding w/ Mo Ismail| Ep 413
In this episode, Chris Do and Mo Ismail explore why personal branding works best when it starts with generosity rather than self-promotion. They break down how leading with genuine care lowers defenses, builds trust, and creates natural reciprocity in both business and personal r ... Show More
7m 4s
Apr 2025
#338: Leaving Corporate, Finding Herself: How This Founder Turned Burnout Into a Business & a Whole New Life - Justine Tiu, Co-Founder of The Woobles
Justine Tiu is the co-founder of The Woobles, a company that makes beginner-friendly crochet kits designed to help anyone confidently create their first plush.
Before launching The Woobles in 2020, Justine was thriving at Google, where she rose from UX designer to one of the youn ... Show More
51m 8s
Feb 2021
Creating a 6-Figure Business & Finding Your Soul Purpose
<p><span style="font-weight: 400;">Joining me this week is Erica Carrico, an award-winning life purpose and business coach for women who are ready to transform their lives. Erica has a BS in Psychology, a Master's in Business Management, and over 12 years in international busines ... Show More
40m 57s
Apr 2025
#337: Stop Overthinking, Start Doing: How This Founder Left Her 9–5 & Launched a Viral Wellness Brand with Katie Wilson, co-founder of BelliWelli
Katie Wilson is the co-founder of BelliWelli, a wellness brand transforming the digestive health space with delicious bars and easy-to-take fiber supplements.
Katie didn’t set out to start a wellness brand—especially not from her kitchen. But after years of struggling with gut i ... Show More
51m 48s
Jan 2025
#316: Ditch the Doubt & Start Building Today: How This Founder Left Her Safe Career Behind to Turn Her Dream Business Into a Reality - Hilary Hoffman, Founder of SotoMethod
<p>Hilary Hoffman is the founder of SotoMethod, a fitness program that combines cardio and sculpting movements designed to maximize burn and efficiently deliver a full-body workout.</p><p> </p><p>Hilary started out her career in wall street and built a successful career ... Show More
56m 2s
Jan 2015
SDH 001: Executing Entrepreneurship with Shauna Mackenzie
She Did It Her Way Podcast interviews Shauna Mackenzie, the owner of Best Kept Self, an online platform for self-starting women. The company publishes content, daily, and offers online and one-on-one consulting programs. A lifestyle brand for women full of quality information on ... Show More
33m 45s
May 2025
She LOST 80% of Her Income Overnight… Then Built a Global Community from Scratch | Danielle Wiebe
What if losing everything was the key to building something extraordinary? Danielle Wiebe, founder of Business Babes Collective, shares how the pandemic nearly destroyed her business—and how it became the catalyst for a thriving, purpose-driven global brand.In this episode, we ta ... Show More
1h 3m
Nov 2024
331. The Power of Purpose: Lori Harder on Building Success from Setbacks
Welcome back to CEO School! In this episode, host Suneera Madhani is joined by the incredible Lori Harder—host of the Earn Your Happy podcast, best-selling author, investor, and founder of Lite Pink. Lori opens up about her remarkable journey from a small, isolated town to becomi ... Show More
1h 4m
Sep 2021
SDH 462: Her First 100K with Tori Dunlap
Hello, She Did It Her Way listeners. Please give a huge welcome to the lovely Tori Dunlap! Tori is an internationally recognized money and career expert, and founder of Her First $100K. She got her start when she saved $100,000 by the age of 25 (incredible, right?), quit her job ... Show More
48m 59s
A college dropout, Jennie Smythe had no backup plan — but she had one moment of clarity: she wasn’t going to follow the path others expected. She was going to build her own. By her early 40s, while grieving the loss of her father and newly diagnosed with breast cancer, she had built an award-winning digital marketing firm - Girlilla Marketing.
In this conve ... Show More
